Kenzo Takes The Electricity Supplier Instead Of The Physical Store To Enter The US Market.

Kenzo does not have a store in the United States. If Kenzo wants to share a slice of the US market, the electricity supplier is the best development opportunity for Kenzo.

The company wants to expand the electricity supplier market, will create a strong online experience service platform and make consumers more convenient to buy products.

Yesterday, LVMH group's brand.

For the first time in the United States, electric services were opened in the United States, covering the whole United States. Kenzo has already opened e-commerce services in Europe.

Kenzo's creative director, Carol Lim and Humberto Leon, said: "since we joined Kenzo, the company has attached great importance to the development of e-commerce. It is considered that the electricity supplier is a very important part of brand development.

Consumers in Europe have responded very well to our electricity supplier service. They developed very fast and established a strong and loyal consumer group. The electricity supplier gave us Kenzo a good development platform.

In view of the good development mode of the European market, we believe that Kenzo can enter a completely new market.

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Carol Lim and Humberto Leon are the founder and owner of the fashion brand Opening Ceremony, which is headquartered in New York.

In 2002, Carol Lim and Humberto Leon founded the first Opening Ceremony store in downtown New York. At first, it was a very ordinary buyer shop, selling products from all over the world. Their outstanding taste quickly attracted all kinds of celebrities. After 13 years, Opening Ceremony has already owned four stores in the world. There are two stores in New York, one in Losangeles and one in Tokyo.

Their own brand Opening Ceremony has also developed very successfully. Although it has not been running for a long time, many classic single products have been launched.

Industry analysis and comment, Kenzo did not set up stores in the United States. If Kenzo wants to share a slice of the US market, the electricity supplier is the best development opportunity for Kenzo.

The company said that Kenzo.com has adjusted the content of the web page to better integrate the brand connotation, the website product will be updated two times a month, and there will be tailored customized experience service.

Carol Lim and Humberto Leon said that the company wants to expand the electricity supplier market, will create a strong online experience service platform and make consumers more convenient to buy our products.

In mid October this year, another one.

Gucci said that e-commerce services were first launched in the US, because the US market is the biggest contributor to the company. According to the data, the attention of the electricity providers is the highest in the US.