Big Data: The First Consumer Destination Of Chinese Consumers Is South Korea'S Chinese Manufacturing Industry, Not Afraid Of TPP.

it is thought that

Once the agreement is reached, it will include China's economy.

The development of China has brought a lot of negative effects. What is the future of China's economic road?

It is said that in the past two days, most of our consumers went to Japan and bought the toilet lid. Is that so?

The answer has been announced for you - in October 15th, in 2015 China.

Wu Chao, general manager of Sichuan e-business data center and general manager of Chengdu Ying Chao Technology Co., Ltd., delivered a keynote speech, revealing the truth with big data.

In the southwest, Internet retailing takes the place of the East.

First of all, through the analysis of big data, we find that the average growth rate of retail sales in the 7 major regions of the country has increased by an average of the first, second and third in the southwest, central China and Northwest China, which has exceeded the traditional developed areas.

"This is an interesting signal."

In Wu Chao's view, the network retail super developed areas in Southwest China ranked first. "It shows that our economic development has gone from the traditional industry to the regional development. It also indicates that China's economy will grow in the West and central China on the basis of the three dimensional and coordinated development with the traditional FA Da District."

Home decoration home decoration online sales ranked first, jewelry bottom

The development of the industry corresponds to the coordinated development of the region.

The retail business of e-commerce is divided into two types, namely, physical and service oriented electricity providers. Compared with last year, when the physical retail sales maintained a 35.12% growth rate in 2015, the service retailing was even as high as 43.31%.

What's going on inside the industry?

The traditional physical retailing industry is divided into 13 sub sectors. The 3 industries with the highest proportion are the familiar service bag, 3C digital and home decoration.

But from the new growth rate ranking, great changes have taken place in sorting. "Among the three fastest growing industries, home furnishings and decorations rank the first, indicating that our real estate is indeed warming this year. The second place is maternal and infant products, which shows that our second child policy has achieved initial success. The third place is outdoor sports, which shows that our leisure and entertainment has become a fashion trend, and this is also the core reason for the upgrading of this industry."

Correspondingly, what industry has slowed down? Big data analysis shows that the three industries with the slowest growth are clothing shoes, books, audio-visual and jewelry accessories.

"This is why I hear these three industries complain about bad business this year."

The fastest growing online catering industry will become the next outlet for the electricity supplier.

In addition, big data also show that service retailing is also surging.

In online travel, online catering, game calls, life services and entertainment and other categories, the highest proportion is online travel, online catering and game calls, and the number one online travel has been almost the same as the proportion of clothing.

From the perspective of growth rate, the first growth rate of service retail sales is online catering, an increase of 48.26%; the second place is online tourism, an increase of 47.83%.

"The growth rate of these industries has exceeded 40%, indicating that the penetration of Internet + in the service sector represents a new opportunity for future e-commerce development, which represents the next opportunity for our industrial upgrading."

Wu Chao said frankly.

Overseas consumption increased by 48.51%, showing explosive growth.

Of course, the above analysis is only a foreshadowing, further exposing the truth, we need to talk about consumption in detail.

Data show that in 2014, the total consumption market in China was 19 trillion and 740 billion, an increase of 10.19% over the same period in 2013, and by 2015, the consumption volume will reach 22 trillion and 620 billion, an increase of 14.56% over the same period last year.

"Comparing the two, we find that our consumer market is not stagflation or even shrinking as some reports have said. We are not only growing, but also accelerating growth. We need to see confidence."

But another interesting set of data also made Wu Chao see concerns.

The year-on-year increase in the total consumption of the whole country was 14.56%, maintaining a steady growth; the retail sales increased by 36.89% and maintained a high growth rate; the increase in the consumption of overseas residents was 48.51%, showing an explosive growth.

"Objectively speaking, seeing this figure, we also find that the current situation of consumption outflow is very obvious. Why is this happening?" Wu Chao did not understand what our Chinese consumers went to, and what exactly did they buy?

Truth! Go to Japan, buy toilet lid not to buy lipstick more!

Is it true that consumers buy toilet seats in Japan? The answer is No.

Wu Chao introduced that through the analysis of big data, the first consumer destination of Chinese consumers is South Korea, accounting for 45.51%.

Second the destination is Hongkong, accounting for 22.94%, and third is Japan, accounting for 20.91%.

"What did consumers do in Japan? I analyzed the relevant data.

The first commodities for shopping in Japan are cosmetics, second for women, and third for thermos cups.

Wu Chao said that before the toilet lid problem, they also made special analysis, in fact, toilet lid only accounts for 0.8% of Chinese consumers in Japan, negligible.

In fact, through data analysis, it is found that the top three items purchased by consumers for shopping abroad are maternal and infant products, clothing shoes and packages, as well as beauty care products and cosmetics.

"We know where consumers go, what consumers want to buy, they want to know what consumers really want."

Wu Chao introduced, based on such a problem, they analyzed a lot of data and made research, and finally found that the core demand of Chinese consumers shopping abroad is brand, design, price and quality.

So, actually, I don't think we need to worry about TPP, because our Chinese consumer market is a fast growing market. We don't have to worry about consumer spending overseas. Actually, what we need to do is very simple. It is to integrate our quality, price and our design, and finally integrate with our brand, and upgrade it into one thing -- made in China.

Wu Chao said.