Clothing Store'S Best Selling Display Skills To Help You.

There are many kinds of goods in the shop, displaying thousands of different brands and different packaging products. Consumers enter the store, and there are at least one hundred kinds of products.

How to stop them, interest in your products, and then buy goods, then the effectiveness of commodity display is facing the test.

To do a good job in merchandising, we must follow some basic principles, including profit, good display points, attractiveness, convenience, price and stability.

It is very important to confirm that merchandise display must be manageability, because salesmen help to improve the sales potential of storefronts; second, through various efforts, we must strive for the most helpful display points; third, salesmen should note the special display modes or exhibits for increasing sales volume; fourth, timely tell shopkeepers or managers, the principles of commodity effective commodity display, the advantages of showing profits, and cite some successful cases in the past; lastly, adopt the FIFO principle to reduce the possibility of return.

As a salesperson, there are always some figures in the mind, including the normal selling speed of products, the special effect of store sales after the creation of merchandise display, and the results of sales to your dealer customers.

Good display must be convenient for customers to pick up.

We should pay attention to several aspects: commodity display must be placed in

Easy to pick up location (considering adults or children buying); strive for good display points, so that consumers can get goods from different directions; at least 80% of the goods on the shelf can make consumers very convenient to purchase; remember the correct location of the shelves, do not mix different types of merchandise, and do not sell the promotional materials to the merchandise.

Price has a great influence on consumers' purchase, and price itself has sales power.

We should pay attention to several aspects: the price should be clearly marked, and there is no clear price. Even if the consumer is interested, it will also affect their determination. The price tag must be displayed in the eye-catching position. The size of the number will also affect the attractiveness of the price; the number of the direct write out of the special price is more attractive than the number of consumers who tell the discount.

Merchandising is to help sell rather than stunt: when making full container (display), it should consider the attraction of the right height, and take into account its stability.

Attention should be paid to the opening of the box, placing the open box in a stable position, replacing empty containers, starting from the top, ensuring safety.

Yes

For example, behind the counter, there are good display points on the shelves, such as the line of sight, the scales, the cash register and the counter.

For supermarkets or parity stores, with high views on the shelves,

At the concentration point, purchasing the shelves on both sides of the moving line (supermarket), the central location of the shelf area in the store is the best display point. When launching promotional activities, the following places should strive for: the center of the walkway with the largest number of people in the store, the upper part of the shelves, the corner of the wall shelf, the outlet of the cashier, etc.

Commodity display can only convey the message of the goods effectively by attracting the visual attention of consumers.

Generally grasp the following skills: make full use of the existing commodity quantity, pile up together to show the momentum; correctly put the labels of goods; after completing the display work.

Deliberately remove a few products, one can leave space to facilitate customers to take, and secondly to show the good sales situation of goods; Chen Li division of their products and other brands of goods clearly; in line with the size of display space, make full use of advertising products to attract the attention of consumers, can also use a heap of irregular arrangement, save time, and create the meaning of special offer.