MUJI And 7-ELEVEN Cooperation In The End Of The Shop Can Break Through 300 Stores

Unified super flag 7-ELEVEN and

Cooperation 1st anniversary, at present, we are carrying out the extension plan. It is estimated that at the end of this year, there will be 300 breakthroughs in the Muji shop, and the growth rate of the exhibition shop will be multiplier. In September 26th, we will update the proliferation products, such as ball laundry nets, PP clothes clip, aluminum corner hangers and so on.

7-ELEVEN first met in September last year

Living grocery brand Muji cross border cooperation, in 31 7-ELEVEN stores to shop in the shop concept import Muji special shop, enhance the market wandering, also led to a single store category performance growth of nearly two times, stationery, food and so on are all popularity categories, students and working groups mainly to customers.

Unified stock price exceeds 16 days for 207 yuan.

The cooperation between the two sides coincides with 1st anniversary. At present, the plan is being launched to import more Muji shops into more different business circles and counties, including the first Changhua, Kenting and Islands Matsu, hoping to attract more tourists. It is estimated that the MUJI Muji shops will break through 300 at the end of this year.

From September 26th, we will update the proliferation of hetero structure, for example, PP bag seal clips and so on. Altogether, more than 140 kinds of MUJI products have been sold.

7-ELEVEN said that in recent years, with the concept of "business circle" and "fragmentation", it is different.

In cooperation, we should strengthen the related commodity structure and enhance diversity, and try to innovate the way of "brand recombination".

7-ELEVEN shop in addition to the 300 pieces of MUJI products, 50 Mister Donut stores, 30 specialized DUSKIN stores, 309 3C stores, and 1800 more specialized stores, creating different business opportunities for 7-ELEVEN stores.