Wholesale Clothing Market Involved In E-Commerce: Online Wholesale Clothing Will Become A New Trend

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With the development of the market, the clothing wholesale market has begun to tend to specialization, especially in the areas where the production enterprises are concentrated. The wholesale market of the first grade has made great innovations in terms of scale, facilities and specialties.

The wholesale market, with its huge sales network, has become an important sales channel for garment manufacturers at present, especially for the two or three line brand and emerging.

Only through the wholesale market can we achieve rapid product development.

Sales, to achieve the purpose of corporate profits.

The wholesale clothing under the line is the traditional purchase channel of clothing stores. With the rapid development of the Internet, online wholesale procurement is increasingly replacing offline activities.

Especially in recent years, the popularity of online shopping Carnival such as "double eleven" and "double 12" has made it impossible for the wholesale clothing market to develop rapidly.

The temptation is to search for goods and sellers online, wholesale and retail, and create new channels of profit.

Online clothing wholesale market is developing rapidly. At present, there are two ways to get involved in e-commerce in the wholesale clothing Market: the first is to set up a self trading e-commerce platform, such as white horse clothing network, red cotton red net, one horse online shopping mall, and so on, and another way of touching the net is to help the third party trading platform, such as Taobao network, pat net and other trading platforms.

Because of the high pparency, rapid development and high demand of the Internet, the competition is more intense.

To expand market sales channels, enhance market influence and promote the pformation and upgrading of the entity market chain network, the online trading platform has created the "O2O" mode of the wholesale market, relying on physical market resources, and with the help of network trading platform, to break through the geographical restrictions on Rio Tinto's Provincial market.

At present, the major online apparel wholesale markets in China include clothing networking, Sijiqing apparel network and China apparel wholesale network.

In 2012, the volume of e-commerce pactions in China's clothing wholesale market was 101 billion yuan, an increase of 55.4% over the same period last year.

In 2013, the volume of e-commerce pactions in China's clothing wholesale market was 152 billion yuan, an increase of 50.5% over the same period last year.

It is estimated that the volume of e-commerce pactions in the clothing wholesale market in 2014 will be 220 billion yuan, up 45% over the same period last year.

The "2015-2020 years' in-depth study and prospect forecast report of China's clothing wholesale industry" released shows that the traditional clothing wholesale market already has the customer resources advantage and relative popularity under the online wholesale market, but the wholesale clothing entity has a fatal disadvantage, that is, the price is much higher than that of the clothing network wholesale, which is related to the water and electricity charges, rental fees and so on that the wholesalers of the wholesalers have to pay.

For the wholesale clothing market, e-commerce is the trend of the future.

E-commerce is playing a more and more important role in the application of clothing wholesale market.

E-commerce has greatly promoted the pformation and upgrading of the professional market and the wholesale of branded apparel online. The outstanding advantage is that it saves time for shopkeepers and reduces procurement costs. Online wholesale clothing stores have more and more shoppers. It can be said that online wholesale clothing will become a new wholesale trend.