Clothing Store Owners To Get Rid Of Obsessive-Compulsive Disorder

Many clothes shop owners say

Difficult, so where is the difficulty? In fact, it is difficult for many clothes shop owners to pursue the perfect "obsessive compulsive disorder" personality.

If enumerated, shopkeepers who committed the following "obsessive-compulsive disorder" should not be in the minority.

1, 100% of all cotton must be made.

2, must not be fuzzed (general fabric time for a long time a little bit of fuzz);

3, there must be no fading.

4, must be new (in fact, your shop location within a certain range of the new style is not sold, there is no need to be original, clothing is difficult to not crash shirt).

There may be several situations when purchasing.

A, clothing store owners can hardly change their roles from customers to servers at once.

And at the beginning, the idea was a little bit high. I always want to make a difference in my own vision. I always want to take the products that others do not have, but the special products are rare.

B, shopping with the mentality of shopping, there are still more disadvantages.

It's hard to say that things are hard to adjust, though things are all what they like, but they do not necessarily like consumers, but they also need to take into account the needs of customers and think that customers like it or not.

C, herding effect, to the physical market, watching others rush to grab goods packaging, then impulse, after returning home, I feel too anxious, too impetuous, bring back a lot of unsuitable or repetitive style.

Here, Xiaobian recommends that you must make a list before you purchase, so that you have a plan, and you will not hide your eyes in the market. You will have a number in your mind, so that the sales can be more relaxed after purchase.

Always be yourself.

The mentality of looking for goods, when buying clothes to see clothes is more difficult than blind dates. This is not a good idea. It's always a bad idea. It always picks up people who never forget. They pick their favorite things in haystack, forget the consumption level of their customers, and create a high degree of ignorance.

This morbid mentality must be corrected, otherwise your store will face a backlog of inventory.

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There are different ways of selling franchised stores. Some of them are suitable for copying. Some can only be used as reference. Some of them are outdated. Some are products of the times. Here are 10 different ways to promote sales.

1, quality promotion: the profit brought by quality promotion is much higher than that of regular products. Therefore, the specialty stores are suitable for making boutique sales, which are different from the sale of tens of thousands of goods in supermarkets.

Therefore, franchised stores must always have a sense of quality and do a good job in planning and promoting sales of quality products.

2, VIP recruitment: franchised stores should always grow their own team members. The pre paid cost mode of members is the biggest benefit guarantee for franchised stores. Therefore, the development of VIP members is the core work of franchised stores.

3, dot Taobao: the Internet is a product of the new era. We must participate in it. The combination of franchised stores and online stores is a popular practice at present. It can attract a large number of customers who are far away from the franchised stores. At the same time, we must control prices and services well, control and control well, and achieve interaction between offline and offline businesses.

4, eye-catching activities: a conscious activity can promote sales, bring customers and enhance the popularity of exclusive stores.

The campaign should be carried out in a month and week, and can not be abandoned. Activities should be close to reality, close to consumer demand, and close to reasonable profit margins.

5, community interaction: franchised stores should always serve the surrounding environment for easy operation.

Therefore, community interaction must take an active part in it, and we should actively contact the community and strive to create momentum for ourselves through effective ways.

6, government support: at present, the government is pushing forward the construction of Humanities and constantly promoting the project of serving the masses. We should make good use of the information resources released by the government to promote the daily sales promotion activities of franchised stores.

7, Bill marketing: old bills marketing is a traditional practice, but the effect is very good. We should pay attention to the availability, storage and interactivity of the notes, and adopt the method of price or convenience, and then turn the sale of bills into commodity sales.

8, direct selling: the market of direct selling is surging. At present, more than 20 direct selling enterprises approved by the country are in full swing. Most of the direct selling fields have their own franchised stores. Therefore, it is a good way to do direct selling by stores. Direct sales driven consumption database will greatly increase the scale and efficiency of extra sales.

9, timely advertising: now the store advertising is usually achieved through directory sales, therefore, timely advertising is also necessary.

10, group buying: group buying, purchase and purchase become popular mode. Stores can also set up such passageway for sale. Group buying uses large quantity, attracts consumers' eyeballs with cheap discounts, and promotes sales through the Internet.