Love Home Textiles Semi Annual Report Revenue 254 Million, Down 15.72%

In the evening of August 25th, the home textile Limited by Share Ltd published the semi annual report in 2015. During the reporting period, they enjoyed more than 253 million 921 thousand and 800 yuan of home textile income, down 15.72% compared with the same period last year. The net profit attributable to shareholders of listed companies was 9 million 305 thousand and 600 yuan, down 43.35% from the previous period.

According to the China Daily, in the first half of 2015, because of the slowdown in domestic economic growth, the impact of e-commerce and the rising cost of operation, the growth of home textile products enjoyed a decline.

Many people love home textile analysis, and the company takes positive and effective measures in the reporting period, focusing on developing core competence business and adhering to the fashion bed products.

We must continue to increase R & D investment, constantly open up the terminal market, expand market demand, and lay a solid foundation for the gradual recovery of growth in the future.

Love home textiles semi annual report: revenue 254 million, down 15.72%

In June 10th this year, the family textile Limited by Share Ltd was officially landed on the Shenzhen stock exchange. It became a home textile enterprise after landing the A shares and small and medium-sized boards after the home textiles of Luo Lai home, fuanna and Meng Jie.

Prior to that, in May 22nd, the SFC issued IPO approvals for many home textile Limited by Share Ltd. Its prospectus shows how many people like the marketing channel development plan of the home textile Limited by Share Ltd in the next few years: striving to improve the quality and quantity of existing direct outlets, and strive to increase the number of cities and towns directly run by the company and the Canadian Alliance to about 1200 by the end of 2015.

According to the China Daily, during the reporting period, the home textile industry mainly favored the development of the two or three tier cities in the central and western provinces through the channels of franchising and direct operation.

The report shows that as of June 30, 2015, the number of direct and franchising channels has reached 359 cities and towns.

The report pointed out that, in the development of marketing channels, they love the development of home textiles combined with e-commerce, and gradually establish their own e-commerce platform, and expand more electricity supplier sales channels, and vigorously enhance.

Sales share.

At the same time, many people like home textiles to develop large-scale shopping mall channels through cooperation with national chain department stores, enhance the competitiveness of enterprise brands in shopping malls, and strive for more market share of shopping malls.

During the reporting period, many people like to strengthen franchisee's management by strengthening the construction of franchisee's operational guidance team and gradually improving the management standard of franchising, so as to rapidly improve franchisee's retail management ability and profitability, and at the same time, improve the survival rate of franchisees.

In terms of production and construction, during the reporting period, home textiles were gradually favored to set up industrial park projects in accordance with established targets, and gradually imported advanced production equipment abroad.

In the first half of 2015, the implementation of the project reached 71.35%, completed the construction of four factories, completed the capping work of the shift building, and started the construction of the company's office building.

Unlike the three home textile companies of Luo Lai home textiles, fuanna and Meng Jie home textiles, the second tier cities are different from each other. They love the main products as "multi love" brand bedding, and their products are located in the high-end market of the two or three tier cities, mainly for young consumer groups.

Much love home textiles analysis in the report said that for the household textile industry, although the two or three tier cities in the per capita consumption capacity is slightly lower than the first and second tier cities, but because of the vast two or three cities and huge population base, its actual consumption capacity and

All above the first and second tier cities.

It pointed out that at present, the consumption of household textiles in China has been expanding rapidly, and mainly based on rigid consumer demand, such as newly married, moving into new homes and decoration or replacement of household textiles.

The medium and high grade household textiles with high quality and high price are the choices of most consumers. Consumers who can afford high-grade household textiles still occupy a relatively low proportion.