Internet + Becoming A New Highlight Of Dalian Expo

　　 The Dalian Fair will be transformed and transformed again.

China (Dalian) International Garment and Textile Fair is a national professional exhibition approved by the State Council. After 25 years of gorgeous transformation, Dalian Clothing Fair has realized the dream course from small to large in the continuous innovation and development, and has become a Chinese garment. Textile industry Witness and promoters of brand development have promoted the development of China's garment and textile industry towards internationalization, branding and specialization.

2015 China (Dalian) held in Beijing recently International garment and Textile Fair At the press conference, Zhang Yiming, director of the Dalian Commission of letters and commissions, said in his speech that the twenty-sixth session of the Expo will be held in Dalian World Expo Plaza and Dalian Xinghai Convention and Exhibition Center from September 19th to 22. With the theme of "cloud Dalian" as the theme, based on the international perspective and with a completely new concept, the new model will be formed, which is led by the government, guided by industry associations and guided by market-oriented operation. The Dalian Expo is jointly sponsored by the Ministry of Commerce and the Dalian Municipal People's government. The China Textile Industry Federation is especially supported by the China (Dalian) International Garment and Textile Expo Office (the Dalian Municipal Commission of letters and Telecommunications), the China Textile Import and Export Chamber of Commerce, the Liaoning textile industry Association, the Liaoning Garment Association and the Dalian garment and Textile Association.

This Expo will be positioned as a window for international brands to enter China, a platform for domestic brands going to the world, an international fashion trend, a vane for the trend of Northeast Asian fashion, and a booster for the transformation and upgrading of the local garment industry. The exhibition area of this year's Fair is 50 thousand square meters. 1500 standard booths are set up. 1000 kinds of exhibitors at home and abroad are invited, 30% of which are overseas exhibitors, and 50% of domestic independent brands, industrial cluster regional brands and local enterprises exhibitors in Dalian. It is estimated that more than 50 thousand visitors will be there at home and abroad, and overseas audiences will account for more than 10%.

According to Zhang Yiming, the current Dalian Expo will highlight the following highlights: first, highlight the sustainability of "Internet +". The Dalian Expo will actively introduce " Internet + " The new mode, through cooperation with Tencent, Alibaba and China's Ark (SIM group), will jointly organize the new trend of "Internet + clothing and textile" summit, promote cross border cooperation and innovation, provide e-commerce sales platform for enterprises and businesses, and introduce close cooperation between businesses such as big business, Wanda and friendship mall, so as to provide direct selection and negotiation cooperation platform for exhibitors and domestic and foreign brands, so as to develop the new trend of "fair", "factory", "shopping mall" and "e-business". Secondly, we should focus on brands and highlight internationalization. The Expo will strengthen the design of overseas exhibition groups, increase the "European fashion area" and "Asian trend zone", and invite more than 30 French, Italy, Spain, Germany and the United States. fashion Brand and business, and will have Dior, Prada, Celine and other 6 international top brands to appear at the Expo, the international two or three line brand of 60, invite Korea, Japan and Hong Kong, Macao and Taiwan and other countries and regions more than 100 trend brands and buyers to participate in the exhibition and procurement, so that the exhibition has both sellers and buyers, and promote the cooperation and exchange between exhibition enterprises. Thirdly, the industrial clusters are appearing prominently and professionally. The China Textile Industry Federation's industrial cluster office has been invited as the special support unit of the China Textile Industry Federation. It will bring together the national high-level apparel industry cluster to show the Expo, and build the cross regional cooperation of the global garment and textile industry cluster, promote the development of the garment textile industry cluster, improve the specialization and scale level, and create the regional brand market competitiveness. In particular, Hengli Group will organize clothing Fabric, brand design, negotiation, negotiation, contract signing, and other rich and large teams participated in this fair. In addition, the leaders were present to highlight the trend. Closely combined with the favorable opportunity for the comprehensive experimentation area and the Sino Korean trade cooperation zone to locate in the golden Pu new area, the current industry fair invited the heavyweight leaders and leaders of the industry to participate in the Expo and attended the Sino Korean trade trend Summit Forum under the Sino Korean free trade agreement, focusing on creating a new trend in the development of the industry and a new trend in the market. Finally, fashion week and the Expo will be fashionable. The fashion week in Dalian will be integrated with the fashion show to be exhibited. The show will be displayed on the Z28 fashion Silicon Valley and the exhibition site. The exhibition will have both static and dynamic shows. It will not only enrich the entertainment fair, but also make the exhibitors feel fashionable, pushing Dalian to the forefront of fashion and becoming a gathering place for international and domestic designers. During the current Dalian Expo, there will be more than 100 well-known clothing professionals both at home and abroad. Designer To visit the exhibition, and strengthen exchanges and discussions during the exhibition, and speed up the construction of Dalian Northeast Asian fashion design center.