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    Embroidery Is Not Only Used For Advanced Customization. Chanel Helps Lacoste Make Embroidered Sportswear.

    2015/7/12 13:49:00 101

    ChanelLacosteEmbroiderySportswear

    The Maison Lesage embroidery workshop has recently launched 200 custom Limited Edition Polo shirts, including 4 different styles and some advanced custom series, in cooperation with the French sports fashion brand Lacoste.

    "Embroidery is not only used for advanced customization."

    Chanel's embroidery workshop Maison Lesage art director Hubert Barrere said.

    This series of Polo shirts will only be on display in Paris for one night.

    At present, the custom sportswear has been accepted, and the ready to wear sportswear will be on sale in July 15th, priced at Euro 135-215.

    HubertBarrere explains: "

    Metal

    It's easy to get stuck in the fabric. The hardest part is how to embroider the metal to the sweater fabric.

    The highlight of the exhibition is a embroidered one.

    color

    Sportswear with bright plexiglass plates, two mesh embroidery with netted fabrics, and graffiti slogans made of beads.

    "For us, this time

    cooperation

    It is a breakthrough in traditional product boundaries.

    The brand can walk out of its old fields and find new ways of expression.

    Lacoste art director FelipeOliveriabaptista said.

    He also believes that the boundaries between high street brands and luxury brands are becoming increasingly blurred.


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