H&M Is Increasingly Emphasizing The Character And Interest Of Fashion.

　　 H&M More and more emphasis on the character and fun of fashion, the third consecutive years of introduction of a unique young music festival series, this year for the first time with the Coachella (khera) Music Festival to launch the first official. Joint series 。 This summer, H&M's fashionable tone is modern Bohemian style. The ever-changing Paisley pattern sundress and Side Tie Bikini, elegant half length skirt and bikini top are decorated with tropical leaves to make the whole series full of vitality in midsummer.

　　 H&M LOVES MUSIC We have been working hard to create the most popular music festival in summer and bring the music festival to you to stimulate your visual and auditory nerves. This H&M wave party is once again hot in Shanghai. It is staged at Arkham Club, which has the reputation of Shanghai's most avant-garde music scene. The fashion crowd gathered together to show the latest fashion attitude. That night, Kong Lingqi, the award-winning singer of the Golden Melody Awards, the Yelle, the new generation of rhythm pioneer Giraffage and the psychedelic DJR3 all attended the event and presented a wonderful live performance.

That night, the activity scene was built into a neon graffiti paradise, full of psychedelic and avant-garde fashion. H&M sends exclusive exclusive fluorescent refreshing products for all guests, especially the fluorescent ice cream machine is the best partner for summer music parties. The hot spot of the party's debut is DJ, the hottest fashion DJR3 at the moment. He has a strong personal feature and instantly ignites the enthusiasm of the tide. Kong Lingqi, who is the best single producer of the twenty-fifth Golden Melody Awards by virtue of the song "old school romance", has left the guests in a hurry to go crazy. The Yelle, which has set off an electronic frenzy at the Coachella Festival, has become the most sought after performance guest at the scene, bringing the climax of the evening. The final appearance is the rhythm pioneer Giraffage, with the impact of the performance leading the tide people into the carnival of zero point.

Kong Lingqi, the popular singer, said, "H&M is always my choice. Both H&M and Coachella go to the Coachella music scene or attend the H&MLOVESMUSIC wave party, which makes me experience their different fashion attitude. The latest Divided menswear is my love this summer."

Since then, the party will be landing in Chengdu in July 4th. The queen of London electronics AlunaGeorge is joining hands with star DJ Liu Liyang. The rap gossip MissKo Ge Zhongshan will set off another music feast. On July 15th and 18, the tide party will go to Hongkong and Beijing respectively. Then a group of music leaders will take you High to the venue. Please wait and see.