Sun Ruizhe: The Development Of Textile Products Is The Foundation Of Industrial Development.
Sun Ruizhe: returning to the basis of textile product development
Recently, vice president Sun Ruizhe mentioned in his speech at the Seventeenth National Textile new product development symposium in 2015.
At present, product manufacturing not only benefits consumers through products, but also practices social responsibility through people-oriented, environmental protection and fair competition.
At the enterprise level, we must focus on effective demand and create demand for innovation.
The highest level of product development is disruptive technology and core intellectual property rights. The second is cost advantage, that is, the ability to integrate resources and control costs, and then the rapid response to demand.
In the changing era, we have found that products are still the foundation, insisting on such precious values, and insisting on innovation is more valuable in this world.
Demand orientation is to set innovation goals around the needs of the industry.
For example, the popular self magic artifact in the market now seems to be a slight innovation, but it embodies the designer's keen grasp of demand.
Mobile phone has become an indispensable external organ of human body. An extended arm has found the real desire of consumers, created a rigid demand market, and created a successful product.
No matter foreign trade and domestic sales are faced with an unavoidable contradiction, that is, the contradiction between order fragmentation and scale of production.
Many varieties, small batch and quick refurbishment become the trend, and the equipment, process, process, system and idea of the production end of most enterprises are ready for mass production. Personalized customization will bring many challenges to the enterprise: quality assurance is difficult, the demand for workers is higher; the time limit control is difficult; the order of customers is relatively fragmented and unplanned, which brings new challenges to the supply chain stocking and schedule scheduling; cost control is difficult, personalized customization requires more varieties, but the quantity of single batch is not large, so it is difficult to form large-scale procurement efficiency, resulting in the cost increase.
In order to obtain more profits, manufacturing enterprises can have three ways: increase production and marketing rates, reduce inventories and reduce operating costs.
In these three ways, there is a limit to reducing inventories and reducing operating costs, while increasing production and marketing rates to make more profits is endless.
Therefore, for the enterprise operation management, it is the key to pform the traditional supply chain and finally realize the flexible supply chain.
Data sharing is the foundation of the whole process.
The break of the original industrial boundary means that we must change the concept of development.
At present, the use of non cotton fiber in cotton textile enterprises has reached 64%. Chemical fiber enterprises are aiming at changing the traditional scale continuous production mode and establishing flexible production mechanism for the terminal demand.
clothing
It's still in the field of industrial textiles.
Just like we are looking at the current discipline education, when we constantly divide knowledge into subjects, we have already constrained ourselves.
Whether we can jump out of the original field and locate product development according to terminal needs has become an unavoidable topic for us today.
Therefore, we must adhere to the coordinated development and coordinate development. We should form a synergy innovation mechanism at three levels, namely, knowledge innovation alliance, technological innovation alliance and product innovation alliance.
At the industry level, what is the foundation of textile product development? Since 1998, we have created a popular fabric project in China, focusing on breaking through the weakness of domestic fabrics.
China was the first to start.
Textile fabrics
Popular trend research and release, the current trend has covered the whole industry chain of color, chemical fiber, yarn, fabric, home textiles and clothing. It is not only the operation mode for excellent enterprises to develop products, but also the golden signboard of every trade exhibition. It has become a public marketing mode.
The next national textile product development base will combine the best companies.
Not in accordance with the mode of capital bonds and interests, but to create common value consortium, develop and display jointly, display the product development results on the platform of the industry, to meet the buyers' inspection and envy of the peers.
The original intention of the quality inspection is to establish the quality credibility of the industry and the self quality control and control mechanism of the enterprise. All these are faster and more realized than the original thought.
Corporate social responsibility has promoted the sense of social responsibility in the whole industry. CSC9000T has established the respect of the international community for China's textile and garment industry, but fundamentally changed the reality of factory inspection and the characteristics of pure profit seeking in capital market.
Trade promotion is still a unique show, and no other forms of promotion can subvert traditional exhibitions. The Internet has made many breakthroughs in B2C and C2C, but B2B is still not good enough.
From these retrospect, it is necessary to carry forward the trend of self-interest and benefit people; whether the product development base has the chance to turn into a community of interests; it is worthwhile to explore; quality inspection should try more into the field of consumer credit; social responsibility should be extended around the establishment of excellent enterprises in the capital market and the whole society; trade promotion should do something in the form of traditional exhibitions.
The development of textile products in the industry is fundamentally around the needs of enterprises and the development needs of the industry.
At present, the study of the 13th Five-Year plan is being carried out. One of the important topics is the positioning of the industry.
The three sentences in 12th Five-Year are highly summarized.
textile industry
The traditional contributions are: traditional pillar industries of national economy, important livelihood industries, and international competitive advantage industries.
How to describe "13th Five-Year"? I think we can also use three sentences: the livelihood and pillar industries of China's national economy and social development, and promote the cultural and creative, lifestyle and fashion industries, international development, high-tech application and business model innovation.
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For textile industry, we need to enhance the resource control ability, environmental friendliness, labor productivity and fashion guidance force in four dimensions to improve industrial innovation capability.
Under the current situation, textile products development should start with technological innovations in the following aspects:
First, speed up the process of Intelligent Manufacturing in textile industry.
"Made in China 2025" puts forward that intelligent manufacturing is the main direction of deep integration of two technologies. Intelligent manufacturing in textile industry includes three aspects: intelligent equipment, intelligent operation and intelligent products.
Intelligent equipment mainly includes automatic product pfer system, automation equipment, digital control, real-time online monitoring and adaptive control of key equipment, to achieve machine replacement, improve labor productivity and achieve flexible manufacturing.
Intelligent operation includes intelligent production and intelligent management. Intelligent production is the textile industry's step by step construction of intelligent manufacturing demonstration production line and digital factory. Intelligent management is the integration of all aspects of supply chain, design, production and sales, and the establishment of cloud factory and the realization of e-commerce. Through remote customization, off-site design, collaborative production, remote monitoring and other information technology, the user needs are fully embodied in the various aspects of product design, production and service, forming a brand new product development mode.
Intelligent textile products are the direct application of information technology in textile terminal products, and the combination of sensing, communication, AI technology and textile technology develops intellectualization.
Textiles and garments
。
The two is to promote the development and industrialization of new textile materials.
The new material is one of the ten key areas to be vigorously promoted by "made in China 2025". High and new technology fiber and composite materials are important contents of new materials.
One of the key points in developing new textile materials is to develop high-performance fibers and composites that meet the needs of high-end fields such as aerospace, defense, security and energy, and break the technological monopoly of developed countries.
The two is to develop new bio based fiber materials instead of oil resources, and promote the industrialization of marine bio based fibers to solve the diversification of raw materials.
Three, we should develop various differentiated and functional fibers and develop high-efficiency, low energy consumption, flexibility, automation and information technology and equipment to meet the consumer demand of personalized, fashionable and functional textile end products.
The three is to strengthen the basic ability of the textile industry.
The textile foundation materials, basic components and basic technology can be broken through at a time of serious constraints, wide impact on the development of the industry, significant improvement in production efficiency, significant savings in resources and emission reduction, and a reasonable platform for industrial technology will be established.
We should break through the textile basic materials such as high performance fiber materials, bio based fibers, differential and multi-functional fibers, new basic textile accessories such as multi-functional high-speed spindles, and so on, which will greatly affect the pformation and upgrading of textile technology. We should also strengthen the advanced basic technology such as spinning, spinning, weaving, printing and dyeing, and nonwovens, and strengthen industrial technology infrastructure such as scientific and technological innovation platform, inspection and testing platform and technical public service platform.
Four is to improve product quality and speed up brand building.
We should improve the quality and quality of textile products through technological progress, design innovation, reliable technology, strict standards, strict control and advanced equipment, and provide positive support for the development of final products of industrial textiles, and establish the consistency and reliability of quality and quality.
In terms of product design, through the development of high-end textile products, personalization, leisure, intelligence and low carbon environmental protection, we will provide differentiated and consumer friendly products.
Create a good brand environment, including industrial environment, market environment, cultural environment and policy environment.
We should promote the growth of famous textile products, famous brands, famous regional brands and famous international brands, especially to accelerate the upgrading of the status of international brands of textiles and garments.
The five is to raise the level of green manufacturing.
Advanced energy saving equipment and energy saving technologies will be used in all sectors of the textile industry to enhance energy efficiency in the whole industry.
We should break through a number of key common technologies and develop ecological dyeing and finishing technologies with low energy consumption, low water consumption and low pollutant emissions.
The key technology system of efficient continuous regenerated fiber of waste polyester fiber is established by physical and chemical methods. The application range of recycled fiber products has been extended to clothing, home textiles and industrial applications.
The "13th Five-Year" period is the key stage for building a strong textile country. The textile industry should seize this important strategic opportunity to create innovative power with material intelligence as a breakthrough and build a strong textile technological power.
fashion
The consumption power guided by the goal is to build a strong textile brand country; to build up a strong textile sustainable power with the responsibility of driving the environment into force; and to build a strong textile talent country based on the affinity of the society, and to enhance the innovation ability of the textile industry in all aspects and aspects.
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