How To Open A Clothing Store To Purchase And Sell Goods To Make More Money
It seems easy to make clothes, but in fact, it is difficult to do anything now. Only when you are in it can you feel such fierce competition. Without a good marketing strategy, business will not develop much. Doing business, in plain terms, is the process of buying and selling goods and earning price differences, but it also involves a lot of knowledge. Take purchasing as an example, how to determine the quantity, quality and type of purchasing, how to determine the proportion of purchasing funds and working capital, when to replenish and how to determine the quantity of replenishing should be understood by operators. Now, we will introduce the basic knowledge commonly used in business to you, hoping to enlighten some small business operators who are just starting.
1. Choose a good direction: that is, you have decided to operate men's or women's clothing. You should be clear headed. Don't go to the wholesale clothing market to see everything and want to do everything. You must have a clear idea. Don't forget what you are doing in the market. Don't let other things affect your thinking.
2. After choosing the clothes, you should give your clothing positioning: whether to be a brand or a student clothing. Or middle-aged and elderly clothing. Or children's clothes. Do market research on the clothes you want to buy. For example: you do college student clothing, sports and leisure series. You should go to the wholesale market first to understand the wholesale price. You should know all wholesalers of wholesale sports series. Remember who wholesales what kind of sportswear, what kind of price, who purchases more people, whose shop business Wang. In addition, observe what kind of goods people buy and where they sell them. If you find that this person always buys, it is that he sells well. You should follow him to his store to investigate secretly. See how he manages and sells.
3. Everything is ready now Purchase : If you are the first time to deliver goods, you should also pretend to be a familiar customer. You can negotiate the price with the dealer because you can tell the price of other people's clothing, so boss It seems that you are very knowledgeable. You are not a novice. A novice can't answer the boss's question. There is a Chinese saying: let a friend know better than you, and win every battle. In this way, you won't spend a lot of money on the first purchase, but also in order to attract customers like you to give you discounts. Pay attention to a lot of clothes holders when purchasing. Novice is easy to be fooled. If others rush to buy clothes, they will rush to buy clothes if they are afraid of being late. The novice can't see whether it is true or not. In this case, you can ask other wholesalers to help you buy some clothes for you, because the boss doesn't wholesale the clothes you buy, and even wholesale the clothes to you is also very expensive. If you add a little money to each clothes of the person who helps you, you can batch the clothes you want to buy, which will save a lot of money than wholesale at the boss. Go back and have a look, If it sells well, you can purchase according to your needs. This will not be fooled. The premise is that the wholesaler does not know you.
4. After the goods are purchased, the clothes should be placed: if the overall effect of the store is good, you can visit the wholesalers or specialty stores, retailers' stores, and learn how to place clothes there. When you come out, you should always grasp the market situation. If you find the wholesalers' price adjustment, you should adjust your price immediately. It's up to you to decide how much to sell.
5. For newly opened stores, it's better to do some promotional activities: after the promotion, people in your store can't sit down and chat with each other when no one is around, so that others will feel that your business and service are not good, and you should have a clear division of labor, such as wiping the floor, placing goods, and trying on clothes. Make your store busy and give others the impression that your store is very good. Business is booming.
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