"Shanghai Kui Ran" Joined The European Outdoor Environmental Protection Association

"Environmental protection is an important component of outdoor spirit. As an enterprise with advanced manufacturing technology in the world, it will spread the concept of environmental protection and public welfare."

Liu Ying said that after joining the European Outdoor Environmental Protection Association on behalf of Chinese enterprises, Shanghai Kui ran will further strengthen product research and development, and actively cooperate with other advanced outdoor enterprises in the world to shoulder the responsibility of environmental protection and promote the development of global environmental protection.

A few days ago, due to the development of the European market and the deep participation in environmental protection and public welfare, the outdoor brand of Shanghai, Shanghai sunran Trading Co., Ltd. (hereinafter referred to as "Shanghai Kui ran") was invited to join the European Outdoor Environmental Protection Association (EOCA).

In February of this year,

During the ISPO exhibition held in Munich, the founder of Shanghai Kui ran

At the forum held by EOCA, members of the outdoor enterprises from all over the world introduced the business models of Shanghai's sunran and their efforts in the field of environmental protection and philanthropy.

When asked by President EOCA why he must choose the best quality materials to produce outdoor products, Liu Ying said: "Chinese people should have their own good quality outdoor products. As China's own brand, Kui ran should be responsible for environmental protection.

This is our best respect for our compatriots and the best respect for the world. "

Based on the same values,

He was recognized and invited to join EOCA formally.

Founded in December 2012, Shanghai's Kwai ran, with the aim of "professional service experts", is working with the world's most advanced technology R & D center to focus on outdoor products R & D, high-end customization, manufacturing and sales, focusing on military, scientific expedition, disaster relief, professional outdoor users and other extreme needs.

Over the past few years, Shanghai kuairan fabric has been widely used in military and scientific research fields due to its strong thermal reflective insulation, waterproof and windproof functions, unique breathability, moisture permeability, recyclability, recycling, softness, uniformity, and isolation of bacteria.

Shanghai Kui Ran has not only become the only research and development unit of the marine scientific research field in China, but also provides clothing and equipment for scientists to participate in the Antarctic and Arctic scientific expedition, which is highly recognized and trusted by the scientific community.

In addition to professional quality, Shanghai Kui Ran is also actively responsible for environmental protection and public welfare. It has not only the characteristics of recyclable fabrics, but also the support of professional outdoor rescue equipment in many natural disasters.

Liu Ying disclosed that before she founded Kui ran, she worked in public welfare organizations.

During the 2008 Wenchuan earthquake rescue, due to the experience of unprofessional outdoor rescue equipment, it was determined to set up enterprises, manufacture professional rescue equipment and outdoor supplies, so as to protect the safety of outdoor people.