Crocs'S Air Stores Use Unmanned Aircraft To Carry Shoes.

Crocs brand in the market to introduce men's wear, women's wear and children's comfortable shoes. Crocs shoes were originally the product of sailing and outdoor sports, and later attracted by different consumers because of their comfort.

In March 5, 2015, Crocs launched new cities in Japan. Gym shoes " Norlin " In order to publicize the new product, Crocs opened an air store in Tokyo Midtown, Tokyo. Customers choose the color of shoes through the iPad in the store, and Crocs customized UAVs will "airmail" the shoes with the specified colors.

Adopt UAV The idea of transporting shoes from the air is mainly caused by the impact of UAVs on shoes. This is also the product selling point that Crocs wants to convey through this activity - "let go of your imagination".

Due to the early warming through the media, 3000 customers arrived at the store during the activity. The interesting form of activity is in line with Crocs's slogan - "Find Your Fun". Many of the activities are children's operation and parents taking pictures with smiles. Especially at the weekend, there are 7-8 of them coming from a family. It is like a kindergarten get-together, creating a warm and pleasant experience atmosphere for customers.

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Reporters learned from the Tianlun Tian exhibition area that Tianlun Tian participated in the exhibition mainly in outdoor sports and new shoes. Tianlun exhibition district official told reporters: "mountaineering is a physical exercise and healthy thing, and a pair of good quality and easy to walk outdoor shoes is your outdoor mountain climbing essential. In 2015, Tian Lun Tian launched the new spring and summer outdoor shoes, which not only inherits traditional professional, waterproof, skid resistant, wearable professional technical functions, but also has the characteristics of quick drying and light weight, so that both feet can enjoy the fresh air and enjoy the outdoors.

Fuxin Tianlun Tian (Fujian) outdoor sporting goods Co., Ltd. is a professional company specializing in the design, operation and service of outdoor products. In order to realize the cross border integration of "professional outdoor" and "commuter life", in the spring and summer of 2015, Tian Lun Tian plans to plan product concepts for terminal mass consumer needs on the promotion of terminal products, and puts forward the concept of "suit" product, which will promote outdoor sports from professional, niche movement to daily and mass sports development from multiple dimensions such as brand, product and channel. Three sets of "suit" series are introduced for different outdoor sports: light weight suits that meet the needs of consumers on foot demand, breathing suits for customers' self driving / outing needs, and fast drying suits that satisfy consumers' demand for river travel.

It is reported that the seventeenth China (Jinjiang) International Footwear Expo is jointly sponsored by the China Council for the promotion of international trade and the China Light Industry Federation. The Jinjiang Municipal People's government and the Jinjiang footwear industry association are responsible for the undertaking. Quanzhou Municipal People's government, China Leather Industry Association, China Leather and footwear industry research institute are co sponsors. This shoe Fair will focus on the new normal economy and boost the shoe industry's new leap forward, and promote industrial upgrading through scientific and technological innovation. The whole exhibition area is divided into three major categories: footwear products, footwear machinery and shoe accessories, which focus on the latest developments, technologies and trends in the footwear industry.