Clothing Shop Decoration Design Complete Strategy

The image and style orientation of clothing should start from the classification of customers and distinguish different styles of advertising.

Casual wear shops should give people the feeling of being free and relaxed. They can give a background music with strong sense of rhythm. They have contrasting colors and gorgeous lights. They should be folded, displayed and displayed on the side.

The color of women's clothing stores should be feminine. Light blue + white, red + white, purple red + white, camel + white, white, black + white are all good choices. Store lines should be streamlined, slender, light and soft, with more mirrors (women naturally love to look at the mirror. When you have many mirrors here, even if you do not look at your clothes, they will attract them.

Men's wear is mainly made of rough lines and deep colors, mostly made of walnut and other materials.

Although Ai Tong is a novice in the field of clothing, she has quite a lot of social experience.

Before she set up shop, she did a lot of sales, advertising and so on, so she thought of a better way to save money in the decoration of the clothing store.

Her shop area is about 16 square meters, which is long and narrow.

In order to make the shop more attractive and attractive, she painted the left and right sides of the wall into light gold, and the wall that she saw after entering the door was painted with watermelon red.

The color is harmonious and contrasting and impressive.

In addition, she also raised wavy cream gauze on the roof, and 10 red boxes of fashion pictures were put on each side of the shelves, and more than 20 lights were placed. The red window gauze was hung in the window of the door, and a model was placed in front of the yarn.

The warm and romantic effect of light gauze has made her shop the prettiest and the most attractive one in a dozen shops.

Once opened, it attracted many people's curious eyes.

About the same size as AI shop.

It may cost about 5000 yuan to save some, and AI Tong only spent more than 2900 yuan.

The way to save money is to go to a more famous clothing store and store. After returning, assemble a good style to determine her own decoration style, but do not go to any decorating company or contractor. Instead, she decomposes every item in the decoration process and finds out the material herself. When buying materials, the owner of the material should be introduced to the workers, and the wages can be directly discussed with the workers, thus eliminating the exploitation of the intermediate links.

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Ai Tong's approach is not complicated. For instance, at first, she needed to brush the wall into the color of her design, and went straight to the building materials market to look for shop selling paint, asking the owner's wall area and the need.

The number.

After the shopkeeper helped her figure out, AI Tong did not buy immediately, but in many enquiries in the market, he found the cheapest offer before buying it, and asked the boss to help her introduce the teacher who painted the wall.

Dealers in the building materials market generally have many well known workers, and the prices will not be very high.

This can at least save twice the cost of the decoration.

In the aspect of store image design, it is not necessary to rigidly move the previous set of standards. Instead, it is necessary to investigate the shops themselves and the surrounding situation, to see the direction of the passenger flow, the situation of sunshine, obstacles, the color and style of the surrounding shops, and then design according to these specific elements according to the standard.

Nowadays, many clothing stores are very casual in the store image design. They just do not observe the actual location of the shop according to their own imagination or copy the decoration of other shops, let alone investigate their competitors.

Product display is also a very deep knowledge. 40% of the sales quality is in display.

Good Chen Li can perfectly display the advantages of the product, enabling consumers to buy impulse.

Display is divided into theme display, promotional display, new display, etc., according to different timing for different display, in order to attract consumers, produce good sales.