New Marketing Concept: Utilizing Supplier Resources

Suppliers can also provide location services.

These suppliers include: equipment, commodity suppliers, personnel, information, capital, technology,

And other service providers.

They may also provide goods or services for many competitors. Knowing a lot of shops in the same store and familiarity with the operation of each store can help you make more accurate judgments.

1. according to the operation of internal audit, the most effective location can be brought to you.

Supplier.

Usually, the main commodities, main equipment or suppliers of specific suppliers are the best targets.

For example, if you want to open a beauty salon, then the supplier of beauty equipment and beauty products is the best choice.

Generally speaking, we should choose a large scale and a good reputation in the industry.

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You can also go to the store to do some field visits, collect supplier information, and choose suppliers with a wide range of customers.

2. after selecting suppliers, take the initiative to contact suppliers.

If you purchase goods from him, he will usually be happy to provide you with information about the store and competitors.

Of course, because of professional ethics, some suppliers may not provide you with relevant information, or even provide some false information, so you need to analyze and screen.

3. according to the information provided by suppliers, take corresponding location method.

For example:

Suppliers say that a store is going from bad to worse, so it is worth investigating whether the store has the intention to pfer or sell.

The supplier said that the operation of a store is very good, and the order quantity has been increasing or even increasing. It may be possible to investigate whether the same market in the region is saturated.

If the food is seriously unsaturated, the success rate will be much larger.

When discussing the shop site, you can consult the supplier, which usually has important reference value.

Some suppliers will deliberately study the market of their goods or services in order to expand their business scope, so they may have a large number of alternative address information.

Related links:

Tell your location information to your relationship production and let them give you information.

"Family" can be your friends and acquaintances.

1., simply sort out the location information, form a text material about the location requirements, do not have to be specific, but must be accurate, ensure that the information is pmitted effectively and effectively.

2. determine the first batch of "relationship households" for information pmission.

They have store address information or no, but they can be passed to the "relationship users" with the information of the store address.

When you reveal the location information to your "relationship households", they reveal their respective "relationship families" again.

By analogy, location information will spread rapidly with geometric progression.

If you don't have a relationship, every member of the team should have some!

3. organize special personnel to collate and analyze site information pmission and feedback information.