"Tokyo Girl Fashion Show" Will Visit New York

The "Tokyo girl fashion show" has been held since 2005. The show brands include Deicy, Snidel and UNIQLO, which are common brands in Japanese shopping malls. The audiences are mainly women from 15 to 35 years of age in Japan. They are held annually in March and September.

Unlike the general fashion week, the audience of Tokyo girl fashion show, apart from journalists and fashion buyers, is the most ordinary audience.

Since its founding in 2005, every year's performance will attract more than 30 thousand spectators and fashion enthusiasts to watch through other media platforms.

While watching fashion shows, viewers can also buy their favorite clothes online in real time.

In addition, most of the models in the "Tokyo girl fashion show" are not professional models, but the most popular Japanese stars in the performing arts circles, which has also attracted the attention of Japanese young people.

Previously, the Tokyo girls fashion show had been there two times.

Overseas show - Beijing International Exhibition Center in 2007 and Wukesong Gymnasium in 2011.

And "

"To New York, it is jointly facilitated by the Friends of the United Nations and the F1 media group (F1 Media Inc.), an Internet advertising company in Tokyo.

The former is the largest non-profit non-governmental organization authorized by the United Nations.

Just to go to United Nations Headquarters show, this combination is also quite contrary.

CEO of F1 media group

He said he hoped that through this cooperation, the "Tokyo girl performance" and its related activities in the world will be enhanced.

However, the "Tokyo girl fashion show" with the main trend of "lovely wind" can only become a cultural exchange project in the United States without the same cultural foundation.

Japan has a unique maiden culture, from comics to literary works, always inclined to set the heroine as ignorant young girl.

It also affects fashion design style and women's consumption habits - candy colors, lace and lace are common elements in Japanese fashion design.

However, it is only in Japan that there is such a strong "lovely" consumption demand. Even China and Korea, which are more similar to Japan, are not obsessed with the shaping of the image of women.

Then, in a group of Americans who appear to be insulated from the image of "cute girls", the "Tokyo girl fashion show" should be more like a Cosplay.

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