Search For O2O Shopping Mode

Yesterday, trend front-line parent company

Notice that after more than a year of exploratory testing, the current work is ready, the company will fully open the market to WeChat public platform business function, to achieve the company's brand clothing O2O shopping mode.

Consumers become members of the "tidal front micro mall". On the one hand, they can place orders at the micro mall whenever and wherever they want, and receive goods in the form of store picking up or store and logistics distribution.

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The company provides full product picture library, the front line store can operate according to its own actual situation, set the sale price and commission amount, and realize the same price on the line down line.

The company believes that in order to adapt to mobile

With the vigorous development of the new trend, the company needs to actively explore the new mode of O2O marketing in the era of mobile Internet shopping, and open up a broad sales channel for mobile Internet for the company, so as to realize the coordinated development of sales on the offline sales line.

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While brand awareness is rising, in order to better carry out the brand mission of "cherish the future and care for growth", in 2014, POOVE once again joined the state ministries and commissions to set up the "China Youth Network science base", and jointly founded POOVE's youth home.

This has made up for the lack of concern about the mental health of young people in the current society. It has received wide attention and praise from the whole society. It has made POOVE brand unparalleled in the minds of consumers, and has also laid a solid foundation for the realization of the great vision of "creating the first brand of global youth exclusive products".

Brand marketing is moving the hearts of the people. "POOVE youth home" strives to integrate young people's age and cognitive characteristics to integrate the excellent educational resources of the whole society and even abroad. Relying on modern media and information technology, it builds an innovative learning platform that belongs to their own and accords with the characteristics of the times for the whole nation, and establishes a third home for young people outside their families and schools.

This coincides with POOVE's brand concept of "focusing on youth growth".

As the first youth online interactive public service platform in the country, the youth's home has attracted close attention from the industry, and authoritative media have been competing to report it. It has made a strong positive response to all walks of life.

Many people in the industry pointed out: POOVE actively integrated resources advantages, and made full use of the Internet platform to brand culture, writing an important part of the development history of the industry.

And with strong brand appeal, POOVE has made more and more caring enterprises and people from all walks of life join the youth public welfare undertakings. It has effectively promoted the recognition and trust of consumers to POOVE brand, and has also actively promoted the development of youth cause.

Establishing a long-term and deep cooperation relationship with the CCTV children's channel is POOVE's success in borrowing media resources and realizing the expansion and deepening of its brand strategy. At the same time, relying on its own brand momentum, the creation of POOVE's youth home enables the brand culture to be deeply rooted in the hearts of the people.

These strategic moves to keep pace with the times have laid a solid foundation for brand development and made POOVE the leader of precision marketing in the industry.