Miss Sixty Is Planning To Reinstall Its New Store.
Italy fashion brand Miss Sixty is planning to reinstall its launch. After being bought by Asia Investment Corporation Crescent Hyde Park two years ago, some details of Miss Sixty's "recovery plan" were leaked in October 2014. The plan focuses more on the reopening of the new flagship store in Rome and the opening of New London stores in March.
After a 100 million euro injection, 50 million of the euro was used for the "recovery plan," and the first to start the resuscitation of Miss Sixty, the first release of products to reduce
Jeans
And increase the proportion of garments, although the wholesale business of Miss Sixty will be on the right track in 2016, it has begun to sell directly.
Miss Sixty
The strategic adjustments under way are as follows:
Located at 179 Via del Corso Como, Rome.
Flagship store
In mid December, it had been rebuilt into a storefront with golden color and shiny material. The dress was displayed in the window, and some jeans were also displayed.
Britain will become a new market for Miss Sixty after it is likely to become Italy.
It is reported that the Sixty group plans to close the multi brand collection store in Carnaby Street, London, by the end of March, and replace it with the independent store of Miss Sixty, which will be South Molton Street next to Oxford Street.
It was renovated in April at the Westfield shopping center in London.
British publishing house points out that Sixty group will close its store on Kensington High Street and open a new store on Knightsbridge.
Sixty group has 12 stores worldwide, and plans to open 10 new stores in the future, including in Berlin and Paris.
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Tom Ford plans to make adjustments to China's retail network this year.
At the beginning of this week's 2015 men's autumn winter series, Tom Ford said that as the brand grew, some stores would be closed and reopened in better locations.
According to Tom Ford official website, the brand currently has 6 stores in China, of which three are located in Beijing, Shanghai, Chengdu and Shenyang each have one.
The brand target expanded the total number of global stores to 104 by the end of 2015, including 46 independent stores and 58 stores.
This year's new store plans are concentrated in the Middle East and the United States, and Dubai and Jeddah (Saudi Arabia) are expected to open in March. Houston, Miami and Atlanta are entering Tom Ford in the second half of this year.
In 2005, Tom Ford co founded Dominico De Sole, creating the luxury brand of the same name. Its retail sales were close to $1 billion, and the first e-commerce website was launched last year.
Tom Ford points out that the brand does not need to raise additional development funds or introduce new investors at this stage.
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