Analysis Of Mirrored Marketing Mode Of American Apparel

In today's Internet age, new concepts emerge every day. People in the industry are using O2O every day. They are proud to live in the Internet apartment and discuss whether the Internet of things is real or uncertain. The new concept seems to have deviated from the theoretical category and has become a tool for the industry to "seduce" investment and "attract" the masses. Even the traditional manufacturing industry can not be vulgar and blended in.

This is the case. Metersbonwe and Iqiyi cooperate in a network variety show "wonderful flower". The United States has created a new concept around the behavior of cooperation, which is called mirror image marketing.

The concept is mainly about the manufacturers of formerly known variety shows, whose publicity and marketing are all single and linear. The name "wonderful flower" is a divergent one, which can make every audience resonate.

Among all the producers of the variety show, the concept proposed by Smith Barney can be said to be new. But does this concept work? Mirrored marketing puts forward the idea of "deep implantation" in the execution process. Let every spectator who reads the wonderful tale can remember the United States.

It is good to have dreams, but in case they fail to achieve them?

First, let's take a look at what commonality is between Mei bang and the wonderful flower theory. "Wonderful flower" claims that you can win millions of salary with words, and a Slogan "You can You BB" has been produced in a very fashionable way. The main audiences should use the reminder before they start broadcasting. "Viewers who are over 40 years of age should be accompanied by the 90s" will be able to explain. The Slogan has been "no ordinary way", and the main users are 90 people. On this point, the two sides have something in common.

But can this be called "deep implantation"? The word "depth" in deep implantation is interpreted in a very deep way in Baidu encyclopedia. A talk show and a clothes seller don't think much of it. It might be better to find a beverage vendor to name it, say tired and drink two more moist throat. You can't change your clothes when you talk.

Not to mention, they really did. Launched together is called " Wonderful Costume "Clothing series", watching the athletes wearing colorful clothes of the United States, sitting together to discuss whether they should have the argument of heterosexual girlfriends or sexual orientation, how to see how awkward.

To borrow a catchword, is it possible not to be so demonic? This is the TopDigital white paper project team's survey of over 150 brand owners. From the above we can clearly see that brand The value of the investment video brand owners is much lower than that of search engines, WeChat, and vertical industry websites.

What can we see from it? In today's Internet, brands invest money in marketing. Can not be blind. The most important thing is to conform to the brand's income and tonality, and even to be related to the products sold by the brand. Otherwise, users will not feel that you are valuable after seeing the information you have introduced.

Now there are some plug-ins on the Internet that are specifically designed to block advertising. If advertisements are not found, they will only be blocked. " Deep marketing "Bad advertising" will only be "deeply shielded".

OK, let's get back to the point. We will come back to the program tune of "fantastic flower". The "wonderful flower" is a self expression "intelligent" entertainment program. But it is a debating program, which is from the Warring States period. The most famous thing is Zhu Geliang. He used his wisdom to conquer each other, but the debates and the eight poles of the United States could not fight.

The most successful case of investment advertising in the clothing industry should be VICTORIA 'S SECRET. Every year, the "Wei Mi Xiu" is a heated discussion. It's a successful advertising investment to make women's underwear advertisements so that men can expect more than women.