Two Hundred Thousand Feasibility Of Opening A Store
1. Rent shop It is necessary to rent a place where customers (white-collar workers) enjoy a good flow, such as business centers, middle and high grade office buildings, middle and high-end residential areas, etc.
It costs about 4-6 yuan (two yuan for rent).
2, decoration: Generally speaking, your monopoly clothing manufacturer will help you design the storefront, you just need to decorate.
Probably 10 thousand.
3, purchase: the general store requires that all the styles in the whole brand should be entered. This is probably 100 - 150, one into 4 yards, and the total is about 400 - 600 clothes.
A price of 200 yuan for each item is estimated to be 8 to 120 thousand yuan.
4. Labor cost At the very beginning, you'd better be able to do it yourself, plus one or two people, a few thousand dollars a month.
In fact, the high-end brand clothing. Price For many people, it is generally expensive, but why do so many people buy it? And some people must wear such clothes.
Very simple: the middle and high grade clothes, the cloth will be very good, the clothing is comfortable, the work is also exquisite, the money is also beautiful, this is the human nature, especially the feminine nature; some people are the work need, some people are for the sake of face.
Now that this dress is no longer just a warm society, I think the most important point is "what clothes a person is wearing represents the identity of this person, the status of the person, what kind of clothes he chooses, and what kind of life he chooses."
In this society, everyone wants to have their own good life and high quality life, so high-grade clothes will have their own market.
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Clothing stores purchase, or choose to take the golden mean. This sentence is not out of thin air, but when I was chatting with a client today, why do I say so? In fact, this is also an experience that has been summed up after eating a deficit.
Too personalized clothes can not bring too much profit to shopkeepers, for the following reasons.
First, personality is called individuality. It shows that the scope is only a small number of people, not the sales scope of the public, which also represents the limited space for sales.
Secondly, it is difficult for ordinary people to accept clothes with too many personalities. Most people's aesthetic conceptions are quite traditional. For the personality that goes beyond the avant-garde, it is only a far away view of mind.
There is also a personalized clothing to find consumers pursuing individuality, but often the proportion of these consumers in the consumer group is quite limited.
All suggestions that shopkeepers must not think that they do not sell well when they purchase goods, not to think that they will make money as long as they have not seen styles and styles. This is closely linked to the structure of the consumers in their shops.
In fact, when the purchase is good, it is not always easy to sell well. Others may not sell well if they sell them well. All things are combined with the actual consumption of their own shops. We should advocate rational and reasonable purchase, and make cool purchases.
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