Can Peter Copping'S First Show Succeed?

Oscar Renta (Oscar de la Renta) Fashion House announced that Peter Copping officially joined the creative director in November 3rd last year, and has the sole authority to control the overall brand.

Report directly to Mr. Oscar de la Renta and company CEO Alex Bolen.

His first answer, the 2015 autumn winter dress series, will be delivered in New York fashion week in February 2015.

This is the first hired designer of Oscar de la Renta as the creative director.

Before that

The work has been conducted by Mr. Oscar de la Renta. About 1 years ago, the senior Oscar de la Renta (2014, 82 years old) began to open up a reliable successor.

As everyone knows,

A pilot trial with John Galliano has been carried out, and rumors that Oscar de la Renta intends to take over from John Galliano has finally come to nothing because of wage problems.

Then choose Peter Copping, famous for its romantic, graceful and graceful style.

In 2015, the Oscar de la Renta is not only a "change", but also a turning point and an excess of de.

In February, the 2015 autumn winter dress series was released. Whether Peter Copping successfully completed the brand succession plan has become a new year's highlight.

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According to European sports, the contract between the former world first and Nordic underwear company JBS ended.

The two sides began to cooperate in 2012, and they have spared no effort to popularize the brand, and even made a lot of bold advertising videos and videos.

JBS is the world's third largest underwear Brand Company. The series they designed for Danish girls is called "This is me (this is me)" to highlight the strong self-awareness of the younger generation.

At that time, only 22 years old, she was also involved in the design. She said: "this is a lingerie brand dominated by women's taste. We need a model. She needs not only fashionable appearance, perfect posture, but also a kind of temperament which is hard to be defeated."

So she wore underwear and showed a different aspect from the court.

The figure is quite graceful and even has a naked "bath towel photo".

These hot advertisements became the content of the media and fans at that time, and let more people know the brand of JBS.

A year later, the brand recruited Portuguese national team captain and Real Madrid star C Ronaldo, and created a "CR7" underwear series for him.

But what I did not expect is that this series is not only popular but also surprisingly good.

So JBS had to make more people to operate "CR7", which means they had no time to manage the series of watts.

"Our cooperation with Ronaldo was really successful," said Morten Als trump, head of JBS. "It was so successful that we had to reconsider Caroline Wozniacki's role.

We must seize the market and opportunities, and the impact and impact of CR7 is enormous, even to the extent that we did not dare to imagine at the beginning.

But for the "Danish sweetheart", it is ironic that altrump stressed that C Luo had decided to join the JBS family after watching the advertisement of watts.

"Caroline Voznyachi is one of the reasons why we can sign C Luo. He has seen Caroline's bold advertisement and he likes it very much."