Clothing Store Decoration: Analysis Of Form And Factors

(1) the facade of the storefront should be basically unified with the form and style of the surrounding buildings; the relationship between the partition of the wall and the volume, proportion and elevation of the building is more appropriate; the combination of various forms and factors of beauty in the shop decoration should be focused, clear headed, contrasting, rhythmic and rhythmic. Storefront 。

(2) population and Display window It is the key part of the storefront, its location, size and layout should be determined according to the specific conditions of the shop's flat form, location environment and storefront width. The location and scale of store population, shop windows, plaque, advertisement, logo and shop badge are appropriate and distinguished. Orientation 。

(3) to make full use of and organize the edge space of shops, such as shop front arcade, column portico, and street activity space under overhanging awnings. These edge spaces are the outward expansion of the interior space of the shops, the inward extension of the outdoor commercial streets, the intermediary space of the internal and external environment of the shopping malls, and the space nodes for the distribution and detention of the crowd, and the pedestrian system of the streets and lanes. This space should be open, flexible, convenient for shopping, and can be used for relaxing and viewing.

(4) store decoration color Processing plays an important role in the shaping effect of perfect storefront. Store decoration should make full use of the contrast and harmony of colors, so as to enhance the artistic characteristics of modeling, enrich the effect of modeling and create an ideal visual charm. Under normal circumstances, the color tone of the shop is suitable for bright colors. Prominent components or key parts can be matched with corresponding contrast according to their physical characteristics and the need to embody the commercial building decoration atmosphere. In order to highlight the identities of stores, the brand, logo and logo of storefront can also be used with high-purity and vivid colors to give people a visual display.

(5) there are many kinds of materials suitable for store decoration. The texture, texture and natural color of materials should be properly applied in store decoration. Shop decoration, shop decoration is basically the same as building external wall and roof decoration, should consider its material is strong and durable, can withstand wind and rain invasion and has certain anti exposure, store decoration anti freezing and corrosion resistance.