Shawn Yue And Effie Deduce Levi's (Levi' S) New Year's 2015 Advertising Blockbuster To Celebrate The Arrival Of The Lunar New Year.

　 Levi's (Levi's) new year 2015 advertising blockbuster

　 　 Levis (Levi's) 2015 New Year's advertising blockbuster

Since July 2014, Levi's (Levi's) announced the global campaign of "living interest", it has injected energy into Levi's (Levi's) brand and renewed vitality, representing the new direction of optimism. Energetic, storytelling and iconic. cowboy culture It records people's happy moments in their daily lives. 2015 new year Levi's, with its new year special edition product and brand essence, encourages all young people to embrace the new energy and boldly feel the festive atmosphere. The new year will be displayed in a real "new" fashion. Levi's will always follow the lead and live with you as much as you like. "Levi's!"

Levi's (Levi's) 2015 New Year special edition, with the theme of "red" as a symbol of strength and enthusiasm, conveys the fashionable blood of the avant-garde, and at the same time sends out a festival atmosphere to celebrate the new year. Catering to the theme of the year of sheep, red non tannin fabric is introduced, and wool denim fabric is used to keep warm and keep warm while comfortable and soft. Men's wear pants continue Double Stitch Stitch men's double line series, the same series launched 511 jeans slim straight jeans and 504 standard straight straight jeans, in the leather, trouser bags, zippers combined with red theme elements, showing a special visual sense, creating a cool and handsome man's shape; women's wear is a skinny pants, highlighting the beauty of women's long legs and buttocks, the details are decorated with red, with gold zippers and red belts, low-key display of festive atmosphere and fashion. At the same time, the same design concept is also applied to the coat part, in sweater, shirt, sweater With the addition of goat horn printing, the festival will be presented with the ingenious design. It can also set off a personal fashion attitude and welcome the upcoming full holiday.

In order to celebrate the arrival of the lunar new year, Levi's (Levi's) invited the Chaozhou leader Shawn Yue and fashion pioneer AI Fei to participate in the image promotion. The theme of the new round of advertising is "New Year's fun". Friends of Shawn Yue and AI are gathered in Levi's (Levi's) to gather at the festival party. They strive to show positive and optimistic attitude towards life. In 2015 special edition, there are 5 men's trousers, 4 women's trousers, 5 men's and 5 tops.