The Number Of Effective Registered Trademarks In Shanghai Will Exceed 400 Thousand

According to the Municipal Bureau of industry and commerce, according to the approved volume of more than 50 thousand items in the past three years, by the end of 2014, the number of valid registered trademarks in Shanghai is expected to exceed 400 thousand, and the proportion of service trademarks in the total trade mark is also higher and higher. At present, the number of registered trademarks is over 25%.

As at the end of the first quarter of 2014,

The total number of effective registered trademarks is 380 thousand, and it is mainly concentrated in twenty-fifth categories (clothing, shoes, hats), Ninth categories (data processing devices, computers, computer software, etc.), thirty-fifth categories (advertising, business operations, business management, office affairs).

Since the establishment of the famous trademark in Shanghai in 1996, 19 batches have been identified.

The total volume is 1275, which has achieved a leap from traditional industries to new industries, from manufacturing to industry.

Expand.

Judging from the new batch of famous trademarks that have just been identified in December this year, the main business income scale of the enterprises is relatively large, and the enterprises with more than ten billion yuan are: Shanghai international port (Group) Limited by Share Ltd, COSCO Container Transportation Co., Ltd., Lianhua supermarket and so on.

Related links:

"In September 2013, MINISO, one of China's best quality products, opened in Guangzhou, China, and landed in Guangzhou, Shenzhen, Shanghai, Beijing, Shenyang and other cities in a short span of time, and successfully opened the door of the MINISO brand to enter the Chinese market.

At present, there are 200 famous brand stores in MINISO, which have been officially opened in China.

The company's slogan reads.

According to the reporter's investigation, the condition of the brand store's joining is "200 thousand joining fee, 800 thousand margin, which is supplied by the group, and the 38% of the turnover will be handed over to the group".

In the slogan of the "global chain", the reporter learned from his official website that apart from the Chinese market, the brand has only two shops in Tokyo, Japan, which are located in the area of Feng island and Shinjuku respectively.

The reporter will take pictures of products and pictures of famous brands in the shop and give them to Wang Zhi, a lawyer of Guangzhou Qinsen law firm.

Wang Zhi said that judging the standard of appearance infringement, we first examined whether the accused infringing product and the patented product belong to the same kind of products.

Secondly, is the same or similar design with the patented right protection?

To determine whether the controlled product is the same or similar to the patent, we should conduct overall observation, comprehensive judgement and indirect comparison, and take the aesthetic observation ability of ordinary consumers as the standard.

The focus of the comparison is the corresponding part of the aesthetic design department and the accused infringing product created by the patenor.

If a well-known brand carries out a patent design for its packaging, product design and style, it can identify its behavior according to the patent law.

Reporters visited several stores, and found that the consumers were mainly young women, and most of the purchases were concentrated in family decorations, kitchen supplies, etc.

The reporter interviewed 20 female citizens randomly. They said they were attracted by low price and decoration style. In terms of product quality, 14 of them clearly expressed doubts about the cosmetic quality of 10 yuan each.

"This $10 perfume is almost the same as that of Elizabeth Aden's green tea perfume. The body lotion is also similar to L'OCCITANE's Cherry Blossom Body milk.

This shopping bag is almost the same as LONGCHAMP's classic dumpling bag.

Cammy, a beauty make-up journalist, told reporters that the similarity of the packaging shape of these products with some well-known brands reached over 80%. "The cosmetic and packaging of these cosmetics are almost identical to those of some international brands, and I really don't know how to get the sales qualification."