Huizhou Convention And Exhibition Industry Association Was Established

The Convention and exhibition industry in Huizhou, Macao and the Pearl River Delta and the Convention and Exhibition Industry Association of Huizhou were formally established.

Responsible persons from various cities in Hong Kong, Macao and the Pearl River Delta participated in the meeting, and discussed and exchanged the theme of the current situation and trend of China's Convention and exhibition industry, and the market cultivation of the exhibition industry in medium-sized cities.

At the meeting, Liu Songping, President of Guangdong Exhibition Group Association, made a keynote speech on the status quo and development trend of the National Convention and exhibition industry.

She pointed out that the content of the exhibition is the core competitiveness of the exhibition.

It is convenient for tourists to get information and find targets quickly.

In addition, if the matching of the exhibition has not kept pace with it,

The driving effect of the economy will not come out.

For example, she said, during the air show in Zhuhai, it was difficult to find a place to sit.

Such a matching, it is very difficult for the exhibition to bring greater economic benefits.

According to the introduction, the newly established Huizhou exhibition industry association has 30 first member units.

Huizhou Convention and Exhibition Center Management Co., Ltd., Huizhou International Exhibition Advertising Co., Ltd., Huizhou century Wenhua Culture Communication Co., Ltd. and Huizhou Lian Feng Chuang Zhan Industrial Development Co., Ltd. were selected as the first 4 governing units.

It is reported that

The exhibition industry association is a voluntary organization composed of enterprises and institutions that organize, manage, study and engage in exhibition activities and participate in related business in Huizhou. The specific business is guided by the Municipal Bureau of Commerce. It is a non-profit social organization with both public interest and mutual benefit.

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Remember, many years ago, when the exhibition economy began to show up in Yinchuan, people who sniff at it often outnumber the optimists.

Now, after many years, the volume of exhibition trade in Yinchuan has exceeded 1 billion yuan, and even insiders estimate that there will be 3 billion yuan in the future.

This also shows that as a kind of modern service industry, the exhibition economy is a huge industrial opportunity for Yinchuan.

More than 1 billion yuan is very good? The answer is obviously negative. Taking Shenyang as an example, the turnover of the exhibition economy reached 227 billion yuan in 2014, which directly brought about the development of the third industry, the upgrading of the high-end service industry, the rise of the city's hardware level, and the increase of entrepreneurial opportunities.

Therefore, as a regional central city, Yinchuan still has much room for improvement.

In the past, most of the so-called Convention and Exhibition economies were "insect pest economy", such as the big promotion of sweaters, the cleaning up of daily necessities and so on. The commodities were not Yinchuan, exhibitors were not Yinchuan, and only the market was provided by Yinchuan.

This is not bad, but relatively low-end, so it has little impact on other industries, though it will add some income to the fast food restaurants around.

What Yinchuan really needs is an exhibition with industrial guidance, high level of exhibition design and great influence from the industry.

And the content of exhibition must be pformed from simple commodity sale to economic negotiation and trend guidance.

From the perspective of big policy, China is entering the implementation phase of the "one belt and one way" policy. We need a strong implementation point, and exhibition is a good platform.

The level of conference and exhibition is often closely related to the local real economy and the consumer market.

The former relies on our advantageous industries, such as Muslim cuisine exhibition, while the latter is to promote peripheral consumption, such as car Expo.

But in the professional field, such as logistics, infrastructure, pportation, communications, network, navigation, textile and other industries, Yinchuan needs special design.

For example, WCA, this is not only a feast for the players, but also a display platform for the game industry. This includes not only computer hardware, game hosts, but also online games, hand games, and import game software.

Today, the PS4 of the National Bank of China is about to be released, plus the Microsoft XBOXone and the WCA convergence opportunities.

There is also logistics. Over the years, Yinchuan hopes to build logistics as an important starting point for the modern service industry. However, how the domestic situation is, and how the international situation is, in terms of technology, software and enterprises, a professional exhibition will often reveal a lot of cutting-edge information.

The latest China exhibition industry development report shows that in 2013, the direct output value of China's Convention and exhibition economy reached 387 billion yuan, of which the sales revenue directly from the exhibition booth amounted to 30 billion 420 million yuan.

The area of exhibition venues has reached second of the world's level.

It can be said that in the second wave of demographic dividend, the exhibition will be an important stage worthy of our attention.