Don't Take The Bean Bag, Improper Food, Don't Take The Manager, Improper Cadre.

The training seminar for shopkeeper is mainly "store training camp", which focuses on the daily duties of the store manager. The training contents include: the introduction of shopkeeper, consumer psychology and behavior, clothing appreciation and brand culture, commodity planning and management, sales etiquette, effective motivation and communication, skills and knowledge building of outstanding store managers, store manager's realm and quality, store VMD planning, VP display and so on. The content is rich, all around how to shape a successful store manager, what knowledge, skills and ideas she needs, and what to learn.

I made a summary of my duties and training experience of the dress store manager, combined with the good ideas of other guests at the meeting, and threw a brick in the hope that you would pay more attention and exchange more.

Although the shopkeeper is a part-time worker, she is a real operator from her name and responsibilities. The characteristics of the clothing store and the work of the store manager can be broadly divided into 8 parts:

1, the company's endorser: on behalf of the company and customers, shop assistants, shopping malls to coordinate good relations;

2. Information uploads: sales information, competition information, customer information and so on.

3. Policy makers: Corporate culture An effective communicator of sales objectives, policies, etc.

4, the problem adjuster: when the problem occurs, we should adjust it as early as possible, or seek help in time.

5. Clerk Leaders: leaders have the responsibility of education and guidance.

6, store manager: the manager has the primary responsibility to stimulate the passion of store business and achieve business objectives.

7. The preservative of the goods: the assets of the stores such as shops, equipment and commodities.

8. Example. Seller I am a salesperson myself, but how many do I sell?

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From this point of view, the importance of the store manager is so great with the chairman.

So the training and learning of the terminal around the shop manager has become the starting point and foothold for our training. The store manager should learn all the knowledge needed in the duties of the store manager, such as customer behavior psychology, fashion and fashion culture, commodity planning and management, service etiquette skills, motivation and communication, realm and quality, store display and so on, all of which are to enable the store manager to perform the knowledge, skills and ideas needed for the above eight roles.