Chinese Customs Frustrated By Luxury Brands

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The Xiaobian of the network introduces the luxury of Chinese customs procedures.

Time to beat luxury brands may feel frustrated at Chinese customs.

The public relations manager apologized. Although it was mid July, it could not provide a full range of autumn and winter products for the media to borrow.

According to common sense, the brand should send information to the media as soon as possible, and enthusiastically encourage fashion editors to borrow, wear models in the studio, appear in the next issue of the magazine, and encourage fans to go to the store to buy.

In the age of Christian Dior, he wrote romantically that designers are like poets who want to imagine summer in snowy days.

Now half a year ahead of schedule has failed, fashion circle time has been chaotic, brand always wants to produce new products earlier than rivals, and all links are continuously advanced.

However, they may feel frustrated at the Chinese customs.

A luxury men's wear brand in Italy also encountered similar problems. The brand of men's clothing made of fabric and valuable Alpaca fur is expensive.

The brand director of China revealed that rare and rare wool products are sometimes delayed at customs for one month.

"It's hard to wait for the goods to pass, and the selling season has gone for many days."

He said, every day of waiting is painful.

It is difficult for luxury wool and fur fabrics to be carefully protected by luxury brands when they stay in customs.

When these luxuries are pported to the rough warehouse (sometimes just a common open space), the importers worry not only about temperature, humidity, but also the high storage rentals calculated by the day.

The luxurious men's wear brand executive is leaving and has begun distributing a luxury brand of crocodile skin in mainland China.

He has learned that the special goods made of alligator skins and lizard skins will be taken seriously by the customs even if they are equipped with all the materials and procedures, which may lead to a longer delay.

Luxury goods classified as "food" are more troublesome.

A high-grade red wine importer has been asked to "spot check". A bottle of wine worth tens of thousands of yuan has been opened and turned into a sample for sampling.

In fact, this is not a matter of customs. The inspection food is responsible for the import and export inspection and quarantine department. In a word, it is an inevitable link for importers.

The delay of time and the loss of goods will bring losses. Luxury importers will love their delicate clothing, leather goods and red wine.

But in the eyes of the customs, no matter what luxuries, they should be classified according to the way of textiles, leather goods and food.

Importers complain that imports are not encouraged enough. The reason is that the customs efficiency of exports seems to be higher.

The Jason (alias), who worked in a customs office in Guangdong, China, combed the process of goods passing through customs: imports usually involve three parties, including overseas suppliers, carriers and importers registered in the mainland of China.

The importer first gives the purchase contract to the customs, fill in the form for filing, and declare the goods, including details of the imported goods, including quantity and so on.

Then enter the most complex and time-consuming steps - Inspection and taxation.

Customs will strictly check whether the goods are in conformity with the declaration, pay attention to whether there is "entrainment" in the goods, and many times the goods will be opened for inspection, thus causing losses inevitably.

The trouble is that different categories of goods need to be subject to different tax rates.

China Customs will issue a thick manual every year to specify how much tax should be paid for each commodity.

Inexperienced customs officers may make mistakes in this part.

Customs officers will take manuals, reclassify them mercilessly, and even require re declarations.

"If you pack your leather and textile together, you will be able to find it out of the box and re package the leather goods separately, because the leather goods tax rate is much higher."

Jason said.

Many customs offices have custom brokers company's "Red List" and "blacklist" specifically for importers.

Good reputation, without inspection can pass the customs, black list of the company's goods will encounter every box inspection of bad luck, other reputable companies will be fragmentary.

Because of the heavy customs of Shanghai and Ningbo, many imported goods are backlog, which requires a long wait.

The inspection of goods at the port and the clearance of written materials need to be lined up in sequence.

Some anxious importers are willing to bypass the less busy customs in order to save time.

Importers are envious of the tax exemption policy implemented in Hongkong, and the most complex part of the goods is Hongkong.

Import customs clearance in Hongkong usually takes only one day, and new goods can be quickly mounted on the Hongkong market.

The process of customs clearance is complex and time-consuming, and the cost of freight and warehousing must be borne by importers, plus higher taxes than foreign countries. After a series of accumulative increases, the price of luxury goods entering the mainland of China is rising, which has formed a huge gap with other countries' markets.

In recent years, a surprising number of Chinese tourists crazily buy luxury goods overseas. Luxury importers and luxury Chinese executives have criticized the public for their "profiteering".

Armando Branchini, Secretary General of the Italy Luxury Goods Association (Altagamma), visited Shanghai earlier this year, saying that he felt that the Chinese government should spend luxury goods in China, including tariff cuts.

He believes that if China's domestic luxury prices drop to almost the same level as overseas, the Chinese will choose to buy them domestically.

This will encourage luxury brands to invest in China, and they will launch more public relations campaigns to expand employment and benefit China's economy.

In short, luxury brands want the Chinese government to simplify.

Processes, reducing taxes, and reducing the spread of luxury brands at home and abroad, can they convince policymakers that this is really good?