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    Humen's Early Garment Industry Is Facing Three Pillars

    2009/3/20 0:00:00 10242

    Humen

    In March 13th, the Humen Fumin clothing business center was formally put into operation, which is a specialized market integrating production and marketing, R & D, education and training, brand incubation, fashion show and e-commerce. The industry believes that its appearance shows that the Humen garment industry, the Fumin clothing business center will form a new pattern of "three pillars" with the original business circle of rich people and fabric accessories. Earlier, the Humen Town Committee and the town government were planning the development strategy of the three major business circles: first, the rich people and the surrounding 1 square kilometers more than 20 shopping malls to form a business circle; two is the fabric accessories business circle; three is the new rich people business center. According to the government's plan, in the next five years, there will be four or five large buildings, including trade square and bus stop, in the area of the Fumin business center and the surrounding hundreds of thousands of square meters. As we all know, with the development of the rich people, a large number of merchants have risen in the competitive market. For example, "YISHION" and "pine Hawk" are the best in the thousands of clothing brands. However, after decades of development in Humen's clothing market, many markets have exposed problems such as backward hardware facilities, traffic congestion and so on. Under such circumstances, the Humen fuming clothing business center is launched in a timely manner. Jiang Huazhou, assistant general manager of Fumin Service Co., Ltd., said that the reason why the rich people are spending a lot of money to build new business circles is not only the needs of business development, but also the main reason for the aging and low positioning of the old business district. "Upgrading the clothing industry in Humen is inevitable for the upgrading of the garment market." Wu Zhanhui, Secretary of the Humen Town Committee, once said that in order to cope with the impact of the global financial crisis, Humen insisted on developing its own characteristic economy, and always regarded the clothing industry as its pillar industry, focusing on the construction of the large market, highlighting the scale effect, the industrial agglomeration effect, and winning the business opportunities and development by strength. In order to fundamentally change the extensive development mode of "small and multi" and "all over the development" in the past, Humen put forward the strategic conception of constructing "atmospheric Humen". Taking the "urban upgrading" and "industrial upgrading" as the turning point, through the construction of a number of "fist" projects, the global brand operators should be attracted to enter Humen, so as to enhance the comprehensive competitiveness of Humen and drive Humen's economy to take off. The business center of Humen Fumin clothing is located in the business platform of R & D, sales, upgrading and independent innovation. Its completion and operation can activate the clothing market of Humen and promote industrial development. It is an important symbol of urban upgrading and industrial upgrading. The industry believes that when the financial tsunami hits, the challenges to the local economy are often: dare to reverse the market, change the "danger" into "machine", take the initiative from its own strength and strength, take the initiative to dialogue with the outside world, and seek new development. No doubt, Humen clothing, which is famous for both at home and abroad, once again gives a satisfactory answer to the outside world with the courage of being the first person. According to the director of Fumin clothing business center, Fumin clothing business center aims to build a large platform for headquarters economy, featuring the flagship store of the main brand, and the modern wholesale clothing market, which is the main lineup of the United States, South Korea, Japan and many domestic clothing brands. The business scope covers women's clothing, men's wear, children's wear, jeans, underwear and so on. Among them, the internationalization of brands, the modernization of trading means, the diversification of commodity styles, and the realization of remote docking will form the core competitiveness of the clothing business center of the rich people. The person in charge introduced the design of the facade of the Fumin clothing business center building by American designers as an elegant and feminine figure. Its shape is a vivid "fashion rhyme". It fully shows that the clothing industry is the rich connotation of Humen's pillar industries, and has the distinct characteristics of Humen women's clothing city. According to the introduction, the Fumin clothing business center covers an area of 30 thousand square meters, with a total investment of 500 million, with a total investment of 23, and 3 floors underground, with a total construction area of about 150 thousand square meters, a total floor area of about 6200 square meters, 1000 commercial shops and 100 thousand square meters of business office buildings, and a garden greening car park with a total area of about 20 thousand square meters. It has the functions of brand clothing display, fashion design and incubation, clothing brand promotion, e-commerce, intelligent system management, clothing university education, model training, etc., with complete functions and complete functions. It is the only large comprehensive commercial building in Humen that integrates production, teaching, research and media. In the future, a series of markets will be built around the Fumin clothing business center. For example, the rich leather goods city has already been built, Chuang Feng Fumin Garment City, the two international trade city and the business center of Humen will be formed. Reporter learned that, at present, a group of businessmen from the United States, Korea, Japan and all over the country have been stationed in the clothing business center of the rich people, including the US DIAO, France LucyParis, South Korea Jiayin Bao, Hongkong Jin Fu, Taiwan TWO-CTV/ Han Liu Pavilion, classic cars and so on nearly 1000 clothing brands. Some of the earliest traders have received some orders in succession. "Only in Humen can we build such a magnificent market." Yang Jizhao, Secretary General of the China Textile Industry Association, said that the Fumin clothing business center is the most beautiful, most imposing, best equipped market with the best operating environment. Humen is a famous clothing city. The clothing industry has strong foundation and profound internal force. The radiation force of the clothing market covers the whole world. Among them, I am most impressed by what is most impressive to domestic and foreign businessmen, that is, the fashion city of Fumin. The comprehensive conditions of the Fumin clothing business center, all aspects of the configuration, business environment is undoubtedly much stronger than the Fu Min fashion city. Yang Jizhao believes that to develop the modern economy, we must have our own products and have our own core competitiveness. Humen's fist product is clothing. The core competitiveness of Humen is the active market. If all our cities and towns can be like Humen, China's economy will become stronger and Chinese clothing will be more hopeful. Miss Chen, the boss of Jinhua clothing store, business center, told reporters that they still choose to invest in the clothing business center of the rich people in the market downturn. The center is the important position and development prospect of the center, and Miss Chen is full of confidence in the development prospects of the business center. In the new business circle of Humen, new industry circles in the new business district of the people's Republic of China have raised questions: the new business circle has a large scale, good hardware, excellent traffic environment and a strong development advantage. Will this affect the development of the old business circle? The official of Humen economic and Trade Office said that with the continuous development of Humen's garment industry, the emergence of the new business circle is just to meet the needs of the expansion of the clothing market. At the same time, the positioning of new business circles and mature business circles and supporting business circles is different. It will promote mutually beneficial business circle and cloth market and make mutual benefits. Jiang Huazhou, assistant general manager of Fu Fu Min service limited, said that the business center is not only a clothing trade market, but also an important platform for the upgrading of the garment industry. This is the biggest difference between us and other garment cities. In order to avoid the competition of local merchants, the rich people took the global investment. Most of the merchants who came to the business center were newly introduced from Guangzhou, Zhejiang, Korea and other places. For this purpose, three trade platforms, including Korea Fashion Center, Hongkong fashion house and Guangzhou thirteen line, were specially set up, attracting more than 300 merchants to enter. Qin Yingfu, Deputy Secretary General of Humen clothing and apparel industry association, told reporters that the new business circle was planned and built by the Humen town government to expand the Humen apparel market and build a platform for upgrading the garment industry. For the old business circle, Humen will further improve its supporting facilities. The new and old business circles have different market positioning, which may affect each other in the short term. But in the long run, it will further expand the influence of Humen's clothing market in the whole country. Qin Yingfu told reporters that in order to promote the upgrading of the garment industry in Humen, the Humen town government will invest 45 million yuan to build the creative industry design incubator in the garment business center of fuming. The project is located in the twenty-second to 23 tier of business center with an area of more than 10 thousand square meters. On the platform structure, the incubator is mainly composed of creative design studio, brand incubator center, clothing Institute, production and research base, designer public service area, fashion trend and design release base, film and television media creative promotion studio, e-commerce platform and other parts, and continuously promote the further development of the business center. "The influence must exist, but from what angle and mentality to see it." Mr. Chen, who owns the shop in the old business circle and Fumin business center, believes that in recent years, there are new markets coming out in Humen, but the old market has not been depressed. After all, the clothing industry in Humen is a huge brand. The market space is still very large. The key is that the markets should be misplaced. This is an effective guarantee for win-win results. More information about shoes and hats, please click here to be the editor in charge: Wang Xiaonan.
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