Zhengzhou Holds Forum On Brand Incubation And Style Innovation In Mobile Internet Era

2014/8/15 20:29:00 25

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Zhengzhou Mobile Internet Era Brand Incubation Style Innovation Forum

August 11th, "a href=" http://sjfzxm.com/news/index_cj.as "mobile" /a "Internet era brand incubation and style innovation" forum was held in Zhengzhou. Nearly 100 garment enterprises leaders gathered to explore the way of brand incubation and style innovation in the mobile Internet era. 
 in recent years, the wave of information technology characterized by mobile Internet has strongly stimulated the development of China's economy, the evolution of social structure, the spanformation of lifestyle and the spanformation of psychological orientation. The clothing industry has also been greatly affected. Brand marketing has shifted from product oriented and technology oriented "product oriented" to "consumer oriented" customer orientation, and has been developing towards "value orientation" of interest groups and social values and people's deep emotional and spiritual needs. 
 < < a href= > http://sjfzxm.com/news/index_cj.as > > Henan < /a > provincial apparel industry association organizes this forum. We hope to further explore the characteristics of mobile Internet era and the trend of consumer psychology, aesthetic tendency, business nature, business pattern and business competition, and then adjust the brand strategy and innovative style to respond positively, so as to push Henan garment industry after nearly 10 years of rapid growth to break through the bottleneck constraints, bend over and break through in the industry shuffling, thus gathering new ideas and positive energy, and promoting the spanformation and upgrading of Henan clothing and upgrading. Li Gang, executive chairman of Henan clothing association, said in an interview with reporters.