By The World Cup, Dongfeng Min Enterprises Want To Set Up Factories In Brazil To Sell Shoes And Clothing.

< p > < strong > 360 degrees will be set up in Brazil, < a href= "http://www.91se91.com/news/index_c.asp" > storage center < /a > /strong > /p >

< p > since last year, many sports brands in China are experiencing inventory pains.

About 70% of the stores are located in three lines and smaller cities in China.

Beginning in the second half of last year, the reporter found that the domestic sports brand shop has been curbed, and the number of sports shops of Lining, PEAK and Anta has dropped significantly.

But in the second half of 2013, the 31st degree rate accelerated to 527 stores, far higher than the 256 in the first half of last year.

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< p > domestic a href= "http://www.91se91.com/news/index_c.asp" > sports goods market < /a > is in adjustment period.

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"P" recently, the president of the 31st grade Ding Wu went to Brazil for a round. He found that a pair of sports shoes could sell 2000 yuan in Brazil because of heavy taxes.

Although the price is high, Brazilians are not stingy in buying sporting goods. In order not to give up a pair of favorite sports shoes, they can even accept installments.

Ding Wu returned to Xiamen and began to prepare to enter the Brazil market.

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P plans to set up 10 representative offices in Brazil and set up storage centers in Dezhou, new Hamburg, southern Rio Grande, southern Brazil. It is expected to start operation from July of this year through the east wind of this year's World Cup.

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< p > < strong > this year, Fujian enterprises smashed advertising more rational < /strong > < /p >

< p > whether it is the Olympic Games or the world cup, the famous enterprises such as Fujian can be seen in major events at home and abroad. This year is no exception.

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< p > sports events stimulate the demand and sales volume of sporting goods.

Before the World Cup began, some sporting goods companies in Fujian began to promote vigorously, hoping to further expand their brand influence through the easterly wind of the world cup.

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< p > last month, CCTV came to Xiamen to promote the World Cup Program advertising. < a href= "http://www.91se91.com/news/index_c.asp" > PEAK < /a > XTEP, 31st degree, Anta, nine Muwang, noble bird, Li Lang, Hongxing Erke and other related companies came to the scene.

However, compared with the previous spending of millions of dollars and tens of millions of dollars to grab the advertising signs, the Brazil World Cup this year, Fujian enterprises are more rational and low-key, may be related to the current sports goods industry is in a period of adjustment.

Nevertheless, the reporter learned that, this year, power fighter has negotiated with the CCTV Brazil World Cup advertising cooperation.

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