The Key Point Of Sales Promotion Is "Buy Point" Sales.

< p style= "text-align: justify" > a href= "http://www.91se91.com/news/index_c.asp" > clothing products < /a > unlike other commercial products, the selling point of many products is also the buying point of customers, but clothing has different meanings for different customers because of its cultural, personality, identity differences, occasion dressing differences and collocation changes.

< p > in other words, for example, a basic casual shirt, fashion avant-garde people when the basic wear, elegant and implicit people when working clothes, rational conservative people shopping, leisure wear and so on.

The meaning of a dress is very different for different people! < /p >

< p > most customers have no definite purpose in the process of buying clothes. Most of the people visiting the clothing store do not want to buy casual shopping.

How to deal with the problem of low daily turnover and customers only looking at not buying? Maximize the volume of turnover? < /p >

< p > I think this is the concern of the bosses of every a href= "http://www.91se91.com/news/index_c.asp", which is running the "/a" clothing business. At this time, it is particularly important to pay attention to the sales idea of customers buying points. Selling products with the selling points of the products to move customers to buy has long been a thing of the past!

< p > when customers choose clothing styles, basically all clothing stores are a way of speaking. "Just to the new model, have a favorite try, now the whole audience is 20 percent off and 40 percent off." it seems that there is no other opening remarks. (in other words, it is still a better clothing store)!! < /p >

< p > < a href= "http://www.91se91.com/news/index_c.asp" > Customer > /a > after listening, it is not appreciated at all, because she has not found any commodity of interest, because she has not found enough reason to buy products. As for discount information, it is nothing more than developing a birth apparatus that does not discount and do not consume.

< p > related links: < /p >

< p > clothing store salesperson shopping guide: < /p >

< p > 1, customers close to the store, first greeting "welcome to come, please take a casual look at (Putonghua)!" < /p >

< p > 2, when the customer's eyes stay in a certain style, introduce the function of the product and the selling points of the style, and suggest that it try out "elder sister / Miss". This style is the most popular style this year. It has the advantage of certain advantages. Someone has bought it. It's very suitable for you to wear it. Try it on.

And take the initiative to ask the code number, and take the goods down to the customer.

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< p > 3, try clothes on clothes that customers are interested in: "according to my experience, please believe me, this style and color are very suitable for you. Try it on."

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< p > 4, if customers choose a garment, praise her eyes promptly.

"Big sister / miss, you have a very good view. You chose the best selling style of our company. I'll wrap it up."

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< p > 5, do not ask customers how they feel after trying. They should take the initiative to say, "you wear this style and wear it very well."

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< p > 6, when customers choose not to buy.

"It doesn't matter. You are welcome to come again, so we have a new purchase at some time, and come back when it is suitable."

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< p > 7, when the clothing required by customers is out of stock.

"Sorry, the style (number) you want is temporarily out of stock. If you are convenient, please leave your contact information. We will inform you as soon as we have the goods."

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< p > 8, when customers ask for a discount.

"Sorry, our company has a strict sales promotion system. The whole country is unified. Please forgive me for not having any discount."

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< p > 9, cash in cash, you should sing, collect, sing and pay: "the total charge is 100 yuan, 12 yuan for you, thank you!" < /p >

< p > 10, handover products.

"Please accept it. Thank you for your patronage!" < /p >

< p > 11, when customers want to leave, look at each other's eyes, send to the shop door, nod, "please walk slowly!" < /p >

< p > 12, when you answer the phone, you should say "Hello, shop name >" and "goodbye" when you hang up.

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