International Fashion Show To Create The 09 World'S First Fashion Village

In February 2008, Italian company Business Group signed a long-term cooperation contract with Shanghai East Asian Communication Co., Ltd., supported by the Shanghai government, to jointly publicize and organize the most important fashion event in 2009: SHANGHAI COLLECTIONS.

The world economy is pointing to the East. This is an indisputable fact and an irreversible trend.

China is improving its importance as a business partner day by day, especially for the fashion industry, which is greatly increasing business because of the export of China's huge market.

However, even the best fashion brands have not fully benefited from lack of understanding and cultural differences in the Chinese market.

Because of this, an idea arises spontaneously: in Shanghai, a fashionable city with traditional charm, it is also a city that hosts World Expo in 2010 to build a high-level platform, that is, SHANGHAI COLLECTIONS.

In order to facilitate and support the relevant government departments, the venue of the project will be arranged in Shanghai East Asian Sports Center. A real future village will be built into the world's first "fashion village".

Thousands of viewers, fashion people, media and VIP will attend SHANGHAI COLLECTIONS in March and October each year.

Shanghai will soon become the fashion capital of the East and become the queen of fashion in the world with Milan, Paris and New York.

SHANGHAI COLLECTIONS has official website www.shanghaicollections.net, which provides information about all venues and activities.

The upcoming SHANGHAI COLLECTIONS event is a press conference to be held in Rome in January 2009. The conference will be held in Italy and China's top officials, famous designers and journalists.