Moncler, The Outdoor Leisure Brand, Opened Its First Store In Moscow.

Add a new address to the global family of < p > Moncler.

Moncler, who first landed in Russian Federation, chose to open its first brand store in Moscow.

The new store of concern is located in Stoleshnikov Street, the most famous boutique shopping district in Moscow, Russia's capital, Staale J Nikov.

The single storey brand new store covers an area of 120 square meters. The boutique includes Moncler Gamme Rouge senior women's wear series, Moncler Gamme Bleu senior men's wear series, Moncler Grenoble professional mountaineering ski series, Moncler men's and women's wear main line series and Moncler Enfant children's wear series.

In addition to providing clothing for men and women, the new store also sells Moncler accessories for men and women, leather goods series and Moncler Lunettes glasses series.

< /p >

Less than P, the new shopping mall has a large number of exquisite decorative elements. It not only reveals the "luxury montage" style of Moncler brand, but also fits perfectly with the brand tradition.

The walls of the grey mesh marble floor and French smoked oak are reflected in the ceiling.

The display area is built with overlapping designs of glass and metal, displaying a unique luxury.

"Moncler's first store in Moscow symbolized a strategic step towards the expansion of the Eastern European market," said Remo Ruffini, chairman and managing director of Moncler.

"As elsewhere, we have chosen to set up a brand store directly as a bargaining chip to expand in the Russian market. This decision is undoubtedly based on our strong brand advantage.

At the same time, this has also supplemented and perfected our integrated sales business to a certain extent.

We have full confidence in the potential purchasing power of the vast and rapidly developing region in Russia. Russian customers pay special attention to the control of quality and the inheritance of brand tradition. This spirit coincides with the essence of Moncler, which was born in France's the Alps pulse more than 60 years ago.

< /p >

< p > in recent years, we have learned that Russian customers always choose to buy Moncler products in foreign travel. This shows that they trust and love Moncler brand and products.

This is a great pride to us, and gives us confidence in the success of this new store.

Creative spirit, brilliant thinking, excellent quality, bold innovation and experimental exploration.

These value standards have always supported Moncler's brand strategy development, and also created the legend of Moncler's great success, making it a famous international brand.

Today, Moncler is located in 66 countries around the world. It is located in the headquarters of Italy, and operates branches with other European, Asian, Japanese and American regions to operate Moncler more than 130 brand stores in the most prestigious international shopping area.

Among the BRICs, Russia is the third important market selected by Moncler after China and Brazil, aiming to further enhance its global retail business.

< /p >