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    Hai Tao Research Report: Shoes And Clothing Accounted For More Than 61%

    2014/4/19 11:08:00 30

    Hai Tao BehaviorResearch ReportShoes And Clothing

    "P", the authoritative website of retail industry, and Chen Zhi consulting, a professional market research and consulting service provider, jointly published the report on "Hai Tao behavior concept".

    < /p >


    < p > the purpose of this study is to investigate people's habits and attitudes towards the sea.

    According to statistical methods and international practice, the survey was conducted by online computer survey, and the questionnaire was distributed by online survey platform.

    A total of 309 valid samples were collected, of which 90 were in Shanghai, accounting for 29.13%.

    < /p >


    < p > < strong > report summary: < /strong > < /p >


    < p > < < a href= "http://www.91se91.com/news/index_c.asp >" Hai Tao "frequency < /a >, most people average 1-5 times a month or less times of the sea, not necessarily once a month, accounting for more than 90%.

    < /p >


    < p > the most popular way is to look for purchasing vendors on Taobao and place orders on foreign e-commerce platforms such as Amazon, eBay and Zappos.

    < /p >


    < p > in terms of logistics, the proportion of Shanghai and the whole country using foreign logistics companies, domestic logistics companies and EMS is equal to 41%~49%.

    In addition, the proportion of EMS in Shanghai (47.78%) is higher than that in the whole country (41.75%).

    < /p >


    < p > in terms of payment, the most common modes in Shanghai and the whole country are < a href= "http://www.91se91.com/news/index_c.asp" > Alipay < /a >, accounting for 55.56% and 57.93% respectively.

    < /p >


    < p > Shanghai and the most expensive kinds of seafood in the country are < a href= "http://www.91se91.com/news/index_c.asp" > clothing < /a > shoes, accounting for more than 61%.

    < /p >


    The quality of consumers in Shanghai and the whole country is p, followed by price.

    < /p >


    < p > Shanghai and the whole country believe that the biggest advantage of Hai Tao is that the price is relatively cheap, and overseas websites often have discount activities, accounting for more than 67%.

    < /p >


    < p > Shanghai and the most worried about the problem of the sea is the backwardness of service, the replacement is not convenient, accounting for more than 66%; secondly, the slow delivery speed and the risk of losing parts, accounting for more than 56%.

    < /p >


    P > the Shanghai sea naughty people are more accustomed to the fixed site than the whole country, Shanghai accounts for 65.56%, and the country accounts for 60.52%.

    < /p >


    < p > in Shanghai and the whole country, the most famous site is Hai Tao, which is 62.22% and 63.75% respectively.

    < /p >


    < p > on the strength of the seller of individual purchasing agents, Shanghai and the national sea Amoy believe that a small proportion of sellers can provide lower prices with the largest proportion, accounting for 60% and 58.58% respectively.

    < /p >


    < p > < strong > background information < /strong > /p >


    < p > a total of 309 valid samples were collected from the survey, including 67.64% from the first tier cities of Shanghai (29.13%), Beijing (24.27%) and Guangzhou (14.24%).

    < /p >


    < p > men accounted for 49.51% and women accounted for 50.49%.

    < /p >


    < p > more than half of the people are 26-40 years old, accounting for 61.17%.

    < /p >


    < p > in the frequency of sea scouring, most people scouring the sea 1-5 times a month or less, and not necessarily once a month, accounting for more than 90%.

    < /p >


    People who accounted for 1-2 times a month in Shanghai accounted for 42.22% (P) higher than the whole country (37.22%).

    < /p >


    Men (16.99%) had more than 3-5 men (16.99%) more than women (7.05%).

    < /p >


    < p > the most popular way is to look for purchasing vendors on Taobao. Shanghai and the whole country account for more than 68%. Besides, people who purchase overseas e-commerce websites such as Amazon, eBay and Zappos account for more than 51% in Shanghai and the whole country.

    There is no difference in sea area.

    < /p >


    < p > men will be more likely to choose to buy foreign websites such as Amazon, eBay, Zappos and so on (men account for 56.86%, women account for 46.15%), and men will take the order of professional scouring websites such as going to the ocean terminal and Hai Tao City (male 32.03% and female 22.44%).

    < /p >


    < p > women will choose to buy Taobao sellers more than men (74.36% of women and 62.75% of men) and send them back to foreign relatives or friends (26.92% of women and 13.73% of men).

    < /p >


    < p > Shanghai and the most worried about the problem of the sea is the backwardness of service, the replacement is not convenient, accounting for more than 66%; secondly, the slow delivery speed and the risk of losing parts, accounting for more than 56%.

    < /p >


    Less than P, Shanghai is more worried about the slow delivery speed and the risk of losing parts (61.49% of the whole country, 56.67% of Shanghai) and the two problems of buying fake goods (46.60% of the whole country and 41.11% of Shanghai).

    < /p >


    < p > for the problem of Hai Tao, men are more concerned about the slow delivery speed and the risk of losing parts than women. (64.05% for men and 58.97% for women) and for payment methods (36.60% for men and 24.36% for women).

    < /p >


    < p > women are more concerned about after-sale services than men, and are not convenient to return goods (70.51% of women and 62.09% of men). They bought fake products (women accounted for 53.21% and men accounted for 39.87%) at the meeting.

    < /p >


    < p > more people in the country believe that the customer service of the individual purchasing seller is more intimate, efficient and will help solve the pre-sale and after-sales problems, accounting for 45.63% and 25.57% respectively.

    < /p >

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