Export Volume Of Langsha'S Foreign Trade Increased Greatly Due To Differentiated Competition

The global financial crisis has made many enterprises lose their international market. Yiwu Longsha holding group, whose products are closely related to the international market, relies on differentiated competition and its product sales are against the trend. From January to November this year, the group's foreign trade exports reached 43 million US dollars, an increase of 40% year on year. enterprise positioning determines development differences. Yiwu Longsha holding group aims at the future. At the beginning of its establishment, it has formulated the development strategy of "being the best sock in China, being the 'King' of China's sock industry, and creating the first brand of China's sock industry". At the same time, it got rid of the old routine of only occupying the market and not engaging in research and development, and adhered to the innovation road of self-development and self-design. It has applied for more than 600 patents and registered trademarks in more than 80 countries such as the United States, the United Kingdom, France, Italy, Switzerland and Japan. When the crisis strikes, we will feel comfortable in dealing with it and be in a favorable position of competition. However, there are still differences in product development. Starting from the orientation of products, we should participate in international competition, strictly control the quality of products and make intensive efforts in the production process. A few years ago, relying on excellent product quality, "Langsha" trademark won the honor of China's well-known trademark. On this basis, the company invests a large amount of money every year for the brand promotion of "Langsha", which makes the slogan "not only attractive" become a good story for customers to taste the high-quality products of "Longsha". In addition, it has set up more than 1000 famous products in France and other countries, and has expanded its product sales in more than 20 countries in the United States. Editor in charge: Yang Jing