Tianlun 2014, Autumn And Winter, New Product Orders Will Be Held Ceremoniously.

Beijing time March 13, 2014. Tianlun Tianhu With the theme of "going to the top", the 2014 autumn and winter new product ordering meeting was held at Wanjia Oriente Hotel, Jinjiang, Fujian. Mr. Xu Zhiqiang, general manager, Mr. Xu Tengda, deputy general manager, Mr. Fan Peng, general manager of Tianlun Tian, and more than 300 senior dealers from Tianlun outdoor department attended the order meeting. Xu Zhiqiang, chairman of Tianlun Tian outdoor, delivered a speech. The outdoor general manager of Tianlun Tian made the "Tianlun 2013 brand development and 2014 brand planning" report.

Mr. Xu Tengda, general manager of Tian Lun Tian, at the meeting, said that the "Tianlun Tian" continued to develop rapidly in 2013, and its total sales increased by more than 30% over the same period last year. brand Image and many other aspects have made great leaps. In 2014, general manager of Tengda Xu is also confident that the new brand technology system, new commodity and retail services, and the simultaneous development of the market and brand will become the key brand of Tianlun Tian in 2014.

It is reported that this time Order-placing meeting There are four main themes in autumn and winter new products: polar series, warmth series, travel life and Hiking Series. The new products of autumn and winter are innovated on the basis of inheritance. Not only in terms of product color, but also in combination with the prevailing trend, the color is more bold and fashionable, so that the product function, fashion and comfort are perfectly integrated, and it is developed by the 2014 brand new marketing strategy "30 degrees north latitude". For example, a large number of bionics should be used to integrate all kinds of elements of nature into products, so that the products will be more grounded. This once again verifies the brand marketing pattern announced in the spring and summer new product order meeting in August 13, 2013: 2014, the construction of outdoor brand system will be upgraded, focusing on brand activities, channel layout, product development, advertising and other aspects to enhance the brand influence of Tianlun Tian.

The new products of autumn and winter in this order are worth the attention of the industry. The polar equipment developed by the second station "challenge north latitude 30 degrees" and the challenge of "climbing Mount Everest" will be the highlight of the order meeting in May 2014. The brand new product structure and product technology concept will greatly enhance the value of Tianlun outdoor products, so as to enhance the gold content of the brand, and lay a good foundation for the overall development of the brand. {page_break}

In the 2014 autumn and winter new goods order meeting, Tian Lun Tian, deputy general manager fan Peng issued an important brand planning speech: in 2014, Tianlun Tiantian outdoor brand system overall upgrade on the journey, Tianlun Tian Tian will be the channel construction and commodity development as the key work. In the channel, according to the current market situation and the sales data of Tianlun Tian, Tian Lun Tian will continue to optimize the channel structure, increase support for terminals, enhance the terminal's sales ability, and achieve the goal of winning the terminal. At the same time, Tianlun Tian will follow the pace of the times to start the layout of the electricity supplier channels, complement each other online and offline, build a complete sales channel, and enhance the competitiveness of the brand market.

"This order will enable us to firmly believe that in 2014, Tianlun Tian will definitely enhance its brand competitiveness through the establishment of the brand system, from all aspects of commodity, retail and brand, to create a comprehensive brand strength and promote the rapid and rapid development of the brand." - a dealer from Harbin.

Finally, let's wish Tianlun Tian 2014 autumn and winter new product orders will be held successfully. Create brilliance again!