The Eleventh Guangzhou International Sports Shoes And Other Outdoor Products Exhibition

　　 Exhibition time: 2014-3-1 to 2014-3-3

　　 Address: China Import and Export Fair Pazhou Exhibition Area B

　　 Sponsor: Guangdong Sports Industry Association, Guangdong Foreign Economic Cooperation Enterprise Association, Guangdong Dealer Association, Guangdong Guangdong Guangdong Economic Cooperation and Exchange Promotion Association

　　 Contractor: Guangzhou Hongwei Exhibition Service Co., Ltd., Shanghai Hongwei exhibition planning Co., Ltd.

　　 Scope of exhibition: outdoors clothing Outdoor shoes Backpackers, camping and travel, ski equipment and supplies, extreme off-road vehicles, camping diet drinks, diving / drifting supplies, fishing supplies.

　　 Exhibition brief:

　 [market background]

With the rapid development of China's economy and the improvement of people's income level, people's demand for quality of life is higher and higher. Outdoor sports and recreation promote the development of outdoor market with its unique charm. According to the 2011 Annual Report of China outdoor products market, the total retail sales of China's outdoor products market increased from 6 billion 970 million yuan in 2010 to 11 billion yuan in 2011, with an annual growth rate of 57.8%.

In 2010, the outdoor market in the United States reached 15 billion US dollars and the European Union reached 14 billion euros. At present, there are more than 20 thousand camping sites with different themes and different stars in the United States, while only about 40 yuan in China. Several provinces in China have begun to attach importance to the construction of camping sites. It is estimated that the domestic outdoor market will reach 300-400 billion yuan in 2020, thus becoming the third largest outdoor market in the world after the United States and Europe.

Guangdong is China's first economic province and the first strong tourist province in China. In 2010, the number of overnight tourists in Guangdong was 31 million 409 thousand and 300, accounting for 4/5 of the whole country. The number of overnight tourists in China was 182 million, accounting for 1/4 of the whole country. The booming tourism economy has greatly promoted the development of the outdoor products market, and has also brought high quality potential consumers to the outdoor products industry.

The number of retail outlets in China's outdoor market

Regional distribution of retail channels

3323 southern regions

1024 Western Regions

3407 northern regions

7754 nationwide

From this we can see that the number of retail outlets in the southern and northern regions has absolute advantages, and the demand for outdoor products is large. Guangdong, Jiangsu, Zhejiang, Shanghai, Beijing, Tianjin and other areas are economically developed and have huge market potential.

　　 [exhibition brief]

In 2013, the tenth Guangzhou international outdoor Fair held 338 outdoor exhibitors including outdoor footwear, barbecue products, bicycles and riding equipment, tents, outdoor tools, aquatic products, fishing supplies and so on. The exhibition attracted 32701 professional spectators, including 2916 overseas visitors from Australia, the United States, Canada, Europe and the Middle East. The exhibition is expected to reach a new high in 2014, attracting more than 35000 spectators.

Outdoor recreation has unlimited charm. The Eleventh Guangzhou international outdoor products exhibition is the largest leisure entertainment exhibition in Asia, the tenth Guangzhou international leisure and Entertainment Expo. The total area of the Expo is 100000 square meters. The number of exhibitors will exceed 2500, and the buyers will reach 100000 people. Let's look forward to the coming of this exhibition. Sharing the endless business opportunities brought by "China's second outdoor products exhibition".

　 [exhibition activities]

1. solar Cup - China Outdoor Products Design Award (Gold Award / Silver Award / Environmental Protection Award) 2. China top ten Outdoor Club

3. China Outdoor agency dealer 100 strong 4. China outdoor goods shop 100 strong

5. China top ten barbecue products 6. China top ten outdoor footwear 7. China top ten tent brand

8. China top ten cross-country products 9., China's three largest outdoor industry media 10., China outdoor goods shop 20 strong

　　 [scope of exhibition]

Outdoor clothing: Assault clothing, fleece underwear, fast drying underwear, functional underwear, down jacket, outdoor casual wear, composite elastic jacket, Hat Scarves, gloves, socks, sunshade caps, clothing accessories and so on;

Outdoor shoes: all kinds of outdoor leisure sports shoes such as mountain boots, mountaineering shoes, hiking shoes, tracing shoes, alpine shoes, sandals and slippers.

Bicycle and riding equipment] outdoor barbecue supplies. RV and RV accessories. Tourism photography equipment.

Backpack: backpack, mountaineering bag, travelling bag, riding bag (bicycle special bag), sports bag, backpack and so on;

Mountaineering and rock climbing: main rope, static rope, rope rope, auxiliary rope, fast hanging flat belt, molding flat belt, loose flat belt, rope, climbing pants, climbing shoes, locks, pulleys, fast hanging, risers, protectors, rock spots, helmets, flat belts, climbing boards, wooden climbing plates, mountaineering buttons, climbing sticks, ice pickaxes, ice pads, claws, rock climbing, rock climbing, rubber and plastic floor tiles, rock climbing accessories, etc.

* camping and traveling: tent, sleeping bag, cushion, curtain, stove, fuel, tableware, cutting tool, spade, fishing tackle, fishing tackle, fishing tackle, water bottle, thermos bottle, water glass, glasses, sunglasses, binoculars, sports watches, protective drugs, maggots, sanitary articles, bath products, first aid boxes, waterproof bags, lamps, headlights, flashlights, camp lights, outdoor refrigerators, ice bags, hammocks, folding articles, vehicle shelves, sports watches, tables and chairs, etc.

Skiing equipment and supplies, sun shading appliances, rain gear, outdoor furniture, mobile power supply

Communication navigation: navigation optical equipment, three anti mobile phones, walkie talkies, survival posts, bicycle navigation, vehicle navigation, GPRS;

Limit extreme off-road vehicles: beach cars, bicycles, performing cars, folding cars, scooters, mountain bikes, climbing cars, road cars, etc.

(b) camping diet drinks: fast food, easy to carry / high-energy food, wild food, medicinal plants, etc.

Diving / drifting supplies: canoe, inflatable boat, rafting boat, inflatable land tent, life jacket, diving suit, surfing suit, glasses and so on.

Fishing products: fishing rods, bait, bait, hook, fishing line, fish net, fish bag, fishing spool, fishing line, float and accessories, fish basket, bite indicator, bite sensor, fishing bracket, fish detector, fish detector, fishing platform, fishing shoes and clothing, fishing tackle box, fish rope and so on.

　　 [exhibition advantage]

Time: March is the peak time for export and trade negotiations in the Pearl River Delta region. It is the best time for exhibitors to join the exhibition. Businessmen from all over the world gather in Guangzhou.

Geographical position: entrenched in China's first strong economic province and the first strong tourist province - Guangdong;

People and: gather more than 30 thousand professional spectators, cover the entire outdoor industry sales channels; hold the largest leisure entertainment exhibition in Asia at the same time, share 100 thousand buyers' resources.

The exhibition structure of international standardization, ideal exchange platform for trade, information, product / technology / trade.

　　 Audience (buyer) group

At home and abroad, agents, distributors, retailers, online stores, department stores, supermarkets, outdoor stores.

At home and abroad, such as tourist resorts, beaches, gardens and other operators.

Mountaineering Association, trade association, club, students and outdoor enthusiasts of universities.

At home and abroad mountaineering celebrities, industry celebrities, high-income groups, white-collar workers, major media.

[exhibition fee]

1. standard booth 3M * 3m:9800 yuan / /9 square metre; (after subsidy only 6800 yuan / per, 7800 yuan / double opening)

2. luxurious booth 3M * 3m:13800 yuan / /9 square metre; (after subsidy 10800 yuan /, double opening 11800 yuan / piece)

3. net land (36m2 rent):1000 yuan / square meter. (only 560 yuan / square after the subsidy).

[advertising opportunities]

Products and technology exchange: domestic exhibitors RMB6000 yuan / Festival 60 minutes.

The exhibition covers 18000 yuan, 15000 yuan for the back cover, 10000 yuan for the title page, 9000 yuan for the cross version, and 5000 yuan for the inside color.

Exhibition site advertising: arch: RMB6000 yuan / balloon; RMB: 5000 yuan /; gift bag: RMB2 10000 yuan /5; visiting card advertisement: RMB 30 thousand yuan /3 million; tickets: RMB 12000 yuan /2 million; visit guide ads: RMB3 million yuan /5 million.

Sponsorship service: an exclusive sponsorship of the exhibition, a special sponsorship, a number of sponsorship activities, according to specific circumstances to provide related services, specific plans for cable.

Contact unit: Guangzhou Hongwei Exhibition Service Co., Ltd.

Contact address: room 202-203, beauty garden, 318 Che Po Road, Tianhe District, Guangzhou.