Special Interview: Dark Horse'S Posture And Strong Charm

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< p > it is said that beautiful women are not easy to get close to, and women in the fashion industry are haughty. What is the woman who is shining under the aura of "beauty CEO" and "highly educated"? Before hearing Qiongyun herself, the reporter heard something about it. Her company's SSOMO fashion management consulting was established in London less than two years ago. It has been rapidly concerned by the dark horse in the industry and has been scrambled to report by the British mainstream media.

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< p > < strong > parents are hindered from the repeated errors of art and art < /strong > < /p >.

< p > reporters first entered a href= "http://sjfzxm.com/news/index_c.asp" > SSOMO Fashion Management Consulting Company < /a >. Qiyun Yun is communicating with customer phone to the upcoming London Fashion Week purchasing and cooperation designer's publicity plan. During the negotiation process, Qiyun Yun is very friendly and courteous and customer analysis of every link. Meticulous work attitude is the first impression of reporters on the beautiful CEO.

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< p > > a href= "http://sjfzxm.com/news/index_c.asp" > Qiyun Yun > /a. A simple reporter took a tour of the company and introduced their core team. After that, they began an official interview in the company conference room.

Qiyun Yun is a very obedient girl, who has excellent grades and strict parental discipline. Since the age of 4, she has learnt dancing and piano lessons every week. "My friends have laughed at me and said," I am a man without childhood. "

But these young foundations have made the Qiyun Yun's achievements in literature and art. Dance, accordion, singing and so on have been awarded school level, municipal level and even national awards. This is also the pride of Qiyun Yun's parents.

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< p > "parents want to cultivate my artistic sentiment, but they have always prevented me from really taking the road of art."

Yun Qi said.

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P, who has been outstanding in literature and art, has passed the excellent college entrance examination results in Shanghai province and studied economics and management at the age of 18.

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< p > "profession is also a help from parents. They feel that they will be better employed in the future.

I didn't have much understanding of the economy at that time and felt that I could try it, so I accepted it willingly.

But because of her outstanding appearance and versatility, she was discovered by Shanghai Theater Academy teacher in a performance, and got the opportunity to attend a performance major at Shanghai Theater Academy, but eventually she was stopped by her parents.

Again and again with art career pass by, "maybe fate is not yet," Yun Qi smiled.

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< p > but Qiyun Yun also has her own little rebellion. She once signed a model economic company with her parents. She made two years' graphic models, photographed fashion magazines, and endorsed print advertisements.

This job is also her first exposure to the fashion industry.

But for the career of the plane model, which is the envy of countless girls, Qiyun Yun looks very pale. She said, "at first I just thought it was interesting, so as an interest to try, I have always insisted on my own career planning. Now looking back, every step I have taken has actually made a good foreshadowing for my establishment of the company today."

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< p > < strong > continuous study in the fashion circle "/strong" > /p >

< p > "originally wanted to be < a href=" http://sjfzxm.com/news/index_c.asp > Fashion Editor < /a >.

Speaking of her original career planning, Qiyun Yun said that when she was a model, she felt that fashion editor was the "brain" of the entire studio. She needed to decide the style and collocation, and the theme of filming, "it was a challenge and a sense of accomplishment".

Later, she worked as an intern in fashion market and fashion relations, and I finally decided to embark on the road of fashion.

After graduating from University, Qiyun Yun went to the UK to pursue advanced studies in fashion market and master of communication.

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After graduating from P, Qien Yun Qi worked in the fashion market and public relations work in a local company in the UK, mainly helping the brand to promote.

At that time, she had the idea of setting up her own fashion PR company.

To run a company, Qiyun Yun knew that it was not easy to control the situation from a new height. So she decided to continue her studies, and chose to study in MBA, a famous British business school, Cardiff Business School. During her study, she was chosen as a student representative of MBA by her classmates.

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After graduating from P, Qiyun Yun successfully found a London company engaged in fashion buyer's work. "This is my deep exposure to the fashion industry in a real sense, from the participation of Fashion Week fashion trend control, and the designer appointment to make the purchase plan, and even later to follow up and logistics links to the greatest extent to enhance my professional quality."

Qiang Yun Qi said.

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In the past second years, in the face of the promotion of the boss's salary in the past year, Qiyun Yun decided to leave the company and started his own way of P.

"Based on the experience of my buyer and public relations, the good relationship with previous work relations and the trend of future market trends, I set up SSOMO fashion consulting company, which is mainly engaged in international fashion buying and marketing activities."

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< p > speaking of the company that he runs today, Qiyun Yun is very proud.

She said that more and more designers are aiming at China's huge market by relying on excellent designer brand resources in the UK and Europe, and the growing demand for European brands in the Chinese market.

Qienyun Qi helps Chinese businessmen to plan their own procurement plans, communicate with European designer brands, select products that are most suitable for local market needs, and provide services for designers in the Chinese market. "We have good cooperation with our existing customers, and firmly believe that our future is potential."

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< p > < strong > all the year round, the beauty CEO < /strong > /p >

For more than an hour, the beautiful girl was very polite and kind. It completely overturned the stereotype of CEO, a highly educated beauty P.

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< p > she has her own ideas about capital, market, products and teamwork, and is very close to the operation and planning of the company.

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< p > strong rhyme, frankly speaking, every day is very busy. Besides eating and resting, almost all of them are in the company.

She smiled and described her current state as "year-round".

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< p > in fact, this is just a young girl who is at the age of 20. It is not easy to start a business abroad alone. Besides, in the fashion capital London, it is famous for the pressure of work, and there is pressure in any industry. She thinks that what is being done now is no longer just a business, but is doing its own business, and really likes things. Even if it is tired, it will feel full.

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The cheerful character of P Qie Yun also infected her employees in the company, which has a positive impact on the whole team.

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P, according to her company colleagues, will often buy flowers or champagne to bring her office to share with her employees every little joy of success.

"I firmly believe that happiness is able to infect people around us.

I hope that as a team, they can get up every day and want to come to the company to work, which is challenging and extremely sweet and happy, "Qiang Yun Qi said.

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During the conversation, Qiyun Yun repeatedly said he was happy to be able to start a business abroad. They are also actively planning to set up a branch in China. This idea has also been supported by many designers and friends from the P industry.

"After the establishment of the company, the direction of development has never deviated from the goal set at the beginning," Qiyun Yun gratified. "I still have a lot of ideas about the future of the company, and wait for the future to implement them one by one."

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< p > < strong > exclusive interview: < a href= "http://sjfzxm.com/news/index_c.asp" > black horse posture > /a > strong rhyme {page_break} {page_break} < /strong > /p >

< p > Q&A:Q= "European Times" British edition A= strong Qie < /p >

< p > Q: when you worked in a British company and started your own business, how did you choose to start your own business? How did you accomplish the change of the role of the company's staff in the CEO of the start-up company? What do you think is the biggest difference between them? < /p >

< p > A: the successful conversion of my role is largely due to MBA's learning.

Because during the MBA learning process, I not only understood how to comprehensively control the company operation from a height, how to coordinate the development of various departments, but also exercised the anti stress and psychological quality in high pressure learning (continuous 48 hours of projects).

This is a great help for me now in running a company.

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< p > when I am an employee, I may be more focused on the completion of tasks at each stage. In my opinion, it is more like a proposition composition.

As an CEO, I can't just focus on my work at the moment. I need to know every aspect of the company's process. It's all about everything. Generally speaking, everything should be done personally. This is more like an independent proposition writing.

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P > Q: so far, the company has been operating for more than two years. What are the biggest setbacks and crises you have encountered? How do you dissolve it? < /p >

< p > A: to tell you the truth, it is often hard to start a business and overcome difficulties and let me have an optimistic attitude.

If I recall now, I am more grateful to everyone who gives me support than frustration.

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< p > to talk about the so-called "setbacks", that is, in the early stage of cooperation negotiations, it may be that young people will encounter some obstacles and be questioned. When they are looking for investment opportunities, others will have doubts about the company's projects.

But I believe that attitude decides success or failure. To win every opportunity to show my abilities and professionalism is the fundamental reason why I finally let the customers look at me and the company, and finally reach a cooperation.

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< p > Q: now your company's position is to build a bridge between Chinese and English a href= "http://sjfzxm.com/news/index_c.asp" and fashion industry < /a > communication. Then what specific measures are there for successful introduction of excellent Chinese designers to the UK? Is there any successful case? < /p >

< p > A: we have been committed to introducing excellent European designer brands to the Chinese market.

At the beginning of this year, we are also discussing a strategic partnership with a large Asian Fashion consultancy. At the same time, we began to introduce some excellent Chinese designer brands in 2014.

Our market team and buyer team will conduct a professional brand evaluation of Chinese original designer brand, and for suitable and excellent Chinese designer brands, we will help them spread to the UK and even the European fashion market.

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< p > Q: in addition to your own quality and academic background, as a pretty girl, do you think appearance is a plus or a minus for your career development? < /p >

< p > A: we cannot simply say bonus points or points reductions.

It can not be denied that appearances do bring me some opportunities, but at the same time, they may also temporarily ignore my abilities.

In any case, I will be prepared and grasped for all opportunities, and I have been charging all the time so that everyone can pay more attention to and recognize my abilities after contacting me, not only to keep the impression on the outside.

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< p > Q: now you have made some achievements in your career. Do you have any personal expectations or plans for your life? < /p >

< p > A: at this stage, I am sure I will devote more energy to my career. There are still many ideas for Future Ltd operation planning. I hope to make SSOMO a leading brand in the fashion industry.

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When traveling in 2013, P went to Vernazza (editor's note: Vernazza, a town in northwestern Italy), infatuated with it, determined to open a fine restaurant there before the age of 35.

I love traveling. I hope to have time to walk around after I am 40 years old.

As a girl, I feel that travelling ten thousand miles is as important as reading a volume of books.

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< p > Q: as a company's < a href= "http://sjfzxm.com/news/index_c.asp > CEO < /a >, do you have any good job-hunting suggestions for those new graduates who have not yet graduated or have just entered the workplace?

< p > A: Mr. Hu Shi once said, "the difference between man and man lies in how to use it 8 hours away."

This is a point I agree with very much.

For graduates and new employees, I think the most important thing is to continue enriching and enriching themselves, and not to stop learning because of stepping out of campus.

Those who do not learn are destined to be eliminated by society.

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< p > besides, I think it is also important to give yourself a short or long term plan, whether it's your major or hobby. After a trade-off, choose a field that you want to enter eventually, and then implement your plan step by step.

Another is to accumulate relevant experience.

For the accumulation of experience, do not aim too high, start from childhood, from the details, always take a modest attitude to learn.

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