High End Men's Wear Vancini: Joint OEM Processing Factory

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< p > New Year's day this year, the company's more than 500 square meter "a href=" http://sjfzxm.com/news/index_s.asp "factory integration shop < /a" was surrounded by consumers. On that day, the number of people coming in and out reached three thousand or four thousand, which led the cashier to open the table. Liu Rong also stood in the store for a day. While observing the consumers' preferences, he pondered on how to be bigger and bigger, looking for new sales channels, and solving the trouble in the development of the integrated shop. < /p >
< p > 2012, < a > Liu Rong < /a > first put forward the idea of opening a factory integrated shop. He just wanted to gather together to do the OEM enterprise and deal with the inventory together. After a period of operation, more and more enterprises are involved. Even some brand enterprises put together the products of the season and sell more goods. < /p >
< p > at present, the factory integration store brings together thousands of brand products from Wenzhou's 100 high-quality a > men's clothing < /a > manufacturers, most of which are made by OEM processing of high-end men's wear brands at home and abroad. There are two sales platforms: Heng Long Hui and Tong Luo Hui. "This is a win with high-end men's wear, civilian price and variety. There are more than 200 kinds of pants and more clothes. If you sell one piece for each color, you have 500 thousand yuan in sales. Liu Rong said. < /p >
In the face of the double impact of low foreign trade and limited domestic demand, the high inventory and tight capital of garment enterprises and the emergence of factory integrated stores are the opportune moment for P. Liu Rong said: "consumers can not buy our clothes, and finally we will pay the price. Whether a worker who works overtime every month or a white-collar couple carrying a mortgage can still save the province under the same quality. Therefore, our factory integration store is operating well, attracting a large number of citizens and consumers from nearby Ruian, Yueqing and other places to shop, an increase of 50% compared to 2012. < /p >
< p > however, the factory integration shop of "a href=" http://sjfzxm.com/news/index_s.asp "fan Xi Ni" /a has encountered "annoyance" in its development. < /p >
< p > "I know the preferences of Wenzhou people and can also get quality products. Although in addition to this store, we also joined a company, opened a branch of the factory integration shop, and some small shops entered our sales. But such sales channels are still very limited. Liu Rong said. < /p >
< p > How can we better integrate the resources and shorten the distance between the consumers and the factory, so that consumers can purchase cost-effective products and revitalize the funds of many enterprises, so as to enable consumers, enterprises and themselves to achieve a triple win situation? To enlarge the factory integration store and push Wenzhou's high-quality men's clothing to the whole country? Liu Rongmeng gave birth to an idea and entered the < a > the electricity supplier < /a >, the joint colleague, broadening the sales channel. The traditional factory shop model has its limitations, which can only be rooted in the local market where the factory is located, and can not serve the foreign and foreign markets. If the establishment of peer Union, in addition to providing sources of goods, enterprises can also set up shop in the enterprise integration shop, joint operation, you can quickly shop shop sales. Liu Rong said. < /p >
Besides P, Vancini also has plans to integrate factory integration stores into e-commerce. Now, the company has begun to look for suitable talents, and borrow the electricity supplier to push Wenzhou men's clothing to the whole country and develop faster. < /p >