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    We Need To Pay Attention To The Disappearance Of International Orders.

    2008/9/19 0:00:00 10259

    Spin

    A butterflies in the Amazon forest can lead to a tornado in Texas 1 months later.

    In March 13, 2007, NewCenturyFinancial, the second largest subprime mortgage lender in the United States, declared bankruptcy, but after 16 months, it brought joy to tens of thousands of Chinese urban women.

    This is like a paradise for Kate, who is keen on buying foreign brands.

    At the beginning of June, Beijing was still wet for 50 percent off days. It did not enter the summer completely. She received many E-mail invitations for online shopping discounts from overseas famous brand clothes. They were new products that were not released in 2008, and the discounts ranged from 50 percent off to 20 percent off.

    "Not only are all goods new, but also strong."

    Kate said: "the feeling of Christmas with the biggest discount every year is almost the same."

    At the same time, the slogan "big promotion in June" has been produced in almost every shopping website in China. The discount products include brand-name leather bags, clothing, shoes and hats and cosmetics.

    The reason why "June" is emphasized is that the mid year discount season, which used to let women explode the nature of shopaholic, began in July for many years.

    By the end of June, a large number of international chain brands which had been accustomed to selling in China in August began to enter the discount period in the shopping malls of Beijing and Shanghai at the same time. 50 percent off

    Some shopping malls clearly played the banner of "synchronized Europe".

    "This year, European clothing enterprises will have a discount of two months ahead of schedule," said Cao Xinyu, vice president of the China Textile Import and Export Chamber of Commerce.

    The general knowledge of the clothing industry is that 5-8 months are the peak season for clothing sales in a year, and because of the strict standard of discount season in Europe, the general clothing discount will appear in January and July.

    It is obvious that retailers will not be able to get a discount in the summer of 5-6 months after sales are booming.

    "Now the early discount can only show that the current sales are not good, and retailers feel pressure on funds to rush back the funds," Cao Xinyu said.

    Suddenly, the crisis of international customers suddenly began to emerge in the first half of the year. Many Chinese foreign trade enterprises gradually realized the bitter consequences of the economic crisis on the other side of the ocean.

    Yang Song is a SOHO family in Tianjin. Since he entered the foreign trade industry five years ago, he has been facing such a depressed situation for the first time.

    After several years of hard work, he has already had several fixed customers in the United States. If he wants to find familiar factory production regularly according to the requirements of American orders, and export procedures through affiliated foreign trade companies, hundreds of thousands of dollars will be paid to his account every month.

    But everything has changed since the beginning of this year. "In the past, there were several new customer enquiries every week, or we asked for samples, but now we have none.

    There were fewer and fewer customers who were familiar with customers. In December last year, a client said he wanted to make a list. Until March, I fought for it again and again, and made a little bit of price.

    The best I do every year is actually some Christmas gifts, but this year's orders can be described as miserable.

    Yang Song even worried that an old customer had ordered a batch of goods and paid a deposit of 30%.

    Yang Song has been shipping the goods for half a month. The goods are still in the warehouse of Losangeles port, and the other party's telephone is not answered.

    "I don't dare to think about it carefully. Once a friend said that his goods had been sent out, and the American customers refused to accept it because the company went bankrupt."

    Yang Song hesitated and had to dial a friend who had been doing this for a longer time.

    "My goods have also been sent to the United States, and they refuse to accept it, because the customer company has gone bankrupt."

    Friends complain on the phone.

    Yang Song was dumbfounded and did not expect his friend to be more trouble than himself.

    When Yang Song and his friends were in a terrible state, Lin Jiujiang, deputy general manager of the marketing department of China Export and Credit Insurance Corp (hereinafter referred to as "Zhong Bao Bao"), also received reports from several domestic clothing and footwear manufacturers. They were all customers who came out of the insurance company. Their buyers were the same company, a sports brand in the United States, and the total amount involved was as high as 5 million dollars.

    They, as the brand of the sports brand in China, were rejected at the same time.

    The sports Brand Company explained that because of the sluggish US consumer goods market this year, the sales plan of the company which was originally scheduled for Christmas period could not reach the expected level, so the stock could not be paid on time.

    In fact, according to the data released by the US Department of Commerce, the retail sales in the US market decreased by 0.6% and 0.4% respectively in January and February this year, due to the subprime crisis. Durable goods orders decreased by 4.7% in January, 1.7% in February, and factory orders in two consecutive months, while batch inventories rose for two consecutive months.

    In the economic downturn, it is common that old customers like Yang Song suffered from "anti water".

    Many people began to think of the European market.

    Is the world crisis really coming?

    But the European market is also experiencing a cold spell.

    "I have worked with a Spanish client for two or three years and have had a good communication. But in July, I suddenly failed to find him. He did not send an e-mail or call back," said Wang Hao, a salesman of a foreign trade company in Zhejiang.

    Because the two sides had a very pleasant cooperation, Wang Hao did not insist on allowing customers to pay in advance, but directly contacted the familiar factory production.

    Now that the goods are almost ready, the customers disappear.

    In China's foreign trade professional forum, "Spanish customers" suddenly became a popular discussion key word. Many people found that whether the goods had been pported to the port or the order was still under negotiation, the customer suddenly disappeared.

    The downhearted salesmen had to comfort each other, thinking that 7 and August were a traditional holiday in Europe. Maybe the customers went to the seaside for a holiday.

    But the fact is probably not so romantic. France's credit insurance and credit management agency said that since January 2008, Spain's trade arrears have increased by 66%.

    "We are now selling foreign trade wholesale Chinese merchants at a discount, or they can't sell it," a staff member of the Spanish Chamber of Commerce in China told reporters on the phone that retailers' willingness to continue to purchase was not enthusiastic.

    Domino's dominoes are still falling. The customers of the neighboring countries of Portugal have seen a two fold increase in their deferred payment.

    In Scandinavian Denmark, corporate bankruptcies rose by 25% since the beginning of the year.

    Cao Xinyu's observations were supported by European statistical data.

    According to the data released by the European Bureau of statistics, the inflation rate in Europe has risen to 4% in June, setting the highest level since the euro came out in 1999, far higher than the 2% medium-term target set by the European Central Bank.

    Even in a few countries, except for Germany's inflation rate barely maintained at 3.3%, inflation rates in Britain, France and Italy have reached or reached 4%, and Spain's inflation has reached 5%.

    In the case of high oil prices and high inflation, the possibility of economic recession has become a hot topic in the European Union.

    Even the supporters of the EU monetary policy enthusiasts have to admit that the shadow of the subprime crisis has enveloped Europe.

    Like the United States, the first thing to feel the cold is the real estate industry.

    Later, the retail industry. Marks&Spencer, the most famous department store retailer in the UK, announced that sales in the second quarter of this year dropped by 5.3% over the first quarter. The company believes that this is due to a decline in market consumption and further deterioration of the situation.

    At present, the UK consumer confidence index is at its lowest level in 18 years, and the wholesale confidence index has dropped to its lowest level in 26 years.

    In such a situation, European retailers, who are deep in the mud, are dragging their own stocks to clean up their inventory and speed up their capital turnover, so as to delay the strategy for suppliers.

    Many of these suppliers are from China.

    The recession of the world economy is becoming a nightmare for thousands of Chinese exporters.

    It's a long time for European customers to pay in arrears in Europe.

    Depending on the payment method.

    If you think the company is in arrears of payment, you can entrust our company to do business account collection.

    A self proclaimed "European famous international credit management company" has recently taken the opportunity to promote its "international debt collection service" online.

    In fact, in the face of unprecedented wave of arrears, Zhong Bao has also begun to use its own overseas recovery capability to force foreign companies and Chinese manufacturers to sit together at the negotiating table to discuss solutions and strive to minimize the losses of Chinese manufacturers.

    In the 1-3 month of this year, in the contract business, due to a large number of arrears of payment and difficulties in funds, Chinese exporters reported losses amounting to US $47 million, accounting for more than 36% of the global trade losses, representing an increase of 130% over the previous year, an increase of nearly 100 percentage points higher than the global trade losses.

    In the case of letter of acceptance, most of the foreign companies that are in arrears have concentrated on two reasons: first, the market is stagnant and the stock is overloaded; second, the money is tight and the funds are difficult.

    "For example, the US sports Brand Company, under our mediation, was forced to accept a repayment plan."

    Lin Jiujiang said that according to this plan, the US side will withdraw all the goods after paying 50% of the goods first.

    The remaining 50% of the sum of money, the written commitment of the United States since the beginning of March 2008 instalment, pay 25% of the balance at the beginning of each month, within 4 months of liquidation.

    Another Chinese customer who has been engaged in aquatic products export has been working with a company in the United States for years. But at the beginning of the year there was a nearly $900 thousand overdue payment in the beginning of the year.

    For this reason, the reason for the US company is that its capital pfer has serious problems. On the one hand, its downstream buyers are hard to finance, unable to trade, resulting in their backlog of stock. On the other hand, when bank loans begin to shrink, the company can not get loans to solve the financial problems.

    Indeed, not every case can be settled through consultation between Chinese and American enterprises.

    "Because the scale of American customers in these enterprises is not large, the recession will come down, even if you sit down and talk with you about how to repay the money."

    Yang Song said, as far as he knows, the solution to his friend who had been bankrupt by a US client was to take all the losses himself, and then spend tens of thousands of dollars to pport the goods back to China and find ways to deal with it.

    A large number of small and medium enterprises with a small amount of contract, because there is no such kind of "collectors" like China's credit insurance company, they have to swallow their bitter fruits silently after they refuse to accept goods for various reasons.

    However, Lin Jiujiang believes that many people believe that the small and medium-sized export enterprises are not fully responsible for most of the risks of export deterioration this year.

    When the amount of reported losses has doubled, the number of reported cases has increased little.

    "The amount of loss reported in large cases over a million dollars is relatively large, and the case is reported to be a high price."

    China's letter insurance said.

    The impact of the deterioration of the international economy on Chinese export enterprises is spreading to big companies and big orders.

    Perhaps the risk of further expansion may be related to China's foreign trade.

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