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"Double Eleven", Beware Of Merchants Making Big Gimmicks.

2013/11/2 15:00:00 78

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Double Eleven Double Eleven Clear Goods Merchant Clearance

electricity supplier prepare for war < a href= "http://sjfzxm.com/news/index_f.asp" > double 11 < /a > /p >
 the electricity supplier says that the discount is determined by the merchants. The experts remind consumers that the price is less than /strong > /p >
 Metropolis Daily: the public lady Huang saw a female < a target= "_blank" href= "http://www.91se91.com/" > shoes < /a > in the shopping mall yesterday, the special price was 399 yuan, but the official online flagship store of the brand was sold to 568 yuan, even in the "double 11" 50 percent off promotion period, it was also nearly 100 yuan more than the commercial field. Experts remind consumers that there is a difference between online and offline prices, regardless of online shopping or physical store purchase, must carefully compare prices. 
 "double 11" is approaching, the major electricity suppliers began to fight the price war, and the sales slogan of 50 percent off of the audience is endless. Many consumers are also eager to save money for this day. However, Ms. Huang's shopping experience in Chengdu has made her realize that some network vendors seize the opportunity of "double 11" and 50 percent off big promotion opportunities to tighten up the goods, but the price is not necessarily cheaper than the physical stores. 
 consumers say /p >
 women's shoes on the same line are 169 yuan below the line, .
 a brand of women's shoes counters in a shopping mall in Yanshikou yesterday, Miss Huang took a fancy to a woman's shoes, the item number 2SD40DD2, the original price is 1250 yuan, the special price 68% off only sells 399 yuan. But the salesman told her that she did not have the size required to spanfer the goods. 
Ms. Huang immediately pulled out her cell phone and opened the official flagship store of Tmall's brand shoes. She found the above design, which surprised her. Although the official flagship store of Tmall's brand shoes displayed a special price of 1199 yuan, it was less than the original price of the shopping mall, but the discount price was 568 yuan, which was 169 yuan higher than the 399 yuan price of the physical store. 
 the sales page of the women's shoes also shows that this product will participate in the "11. 11" Shopping Festival, which will be sold at a special price of less than 50 percent off, and the "11. 11" Carnival price is 478 yuan. This price is still higher than the current price of the entity store. 
 "I immediately changed my mind and asked the store staff to spanfer the goods." After comparing the price, Ms. Huang bought the product at the mall. 
 shop argument 
 old sale. Chengdu store price is unified .
 according to the situation reflected by Ms. Huang, yesterday afternoon, the reporter went to Yanshikou's above shopping malls to verify the brand shoes shop, and reported to the salesperson the number of 2SD40DD2. Indeed, she found Ms. Huang's shoes, which were sold for only 399 yuan. 
 salesperson told reporters, because this woman's shoes last winter's old money, so it will sell, but many times the size is not complete, if there is no suitable shoe size, you need to spanfer goods from other stores. 
 why is the official flagship store on the Internet higher than that of the shopping mall? The salesperson said that the Chengdu shoe counter was priced at 399 yuan, but the Internet is the national pricing, and the specific rules are not clear. 
 the reporter then consulted the Tmall flagship store customer service. Customer service staff told reporters that the price of flagship store was set by the company, not necessarily the same as the shopping mall counters. 
 electricity supplier's statement /p >
 price and discount are determined by platform merchants, .
 why is the price lower than the line? Yesterday, the reporter interviewed the relevant person in charge of Tmall mall. The responsible person said that since last year, "double 11" Tmall no longer stressed the 50 percent off argument, the discount is determined by businesses on the platform. "If consumers find that the discount is higher than the line, then consumers can vote with their wallets." 
 electric business expert Lu Zhenwang analysis, offline shop promotion seventy percent off and sixty percent off are actually many, but online "double 11" half off sales promotion has been popular among the people. Many platform businesses are also happy to play half off online, attracting people to buy, but also make money. Many platform businesses take advantage of the "double 11" promotion opportunity of the electricity supplier to clear the warehouse. The 50 percent off strategy of the electricity supplier is not only able to clear the old goods, but also sell higher prices than the physical stores. 
 in fact, after three to four years of development, the "double 11" has not only become the carnival of the whole electricity supplier, but also the traditional retail enterprises are paying more and more attention to this business opportunity. Many department stores also promote sales during this shopping boom. This makes the "double 11" retail competition more intense, and the phenomenon of cheaper online than online price is not surprising. West China Metropolis Daily reporter Luo Ti .
 experts remind .
 be careful that merchants take advantage of "double 11" to make a gimmick clean up > /strong > /p >
 Lu Zhenwang, an e-commerce expert, told reporters that the price of the brand is basically the same on line, but there may be differences when there is alternate promotion. "Sometimes it's offline promotion, and the price may be cheaper than online," he said. The 50 percent off of the "double 11" is mainly "a target=" _blank "href=" http://www.91se91.com/ "> clothing" /a "and" home "and so on. The 50 percent off is for clearance purposes. And when the line is cleared, the sales force may be greater because of its greater inventory pressure. Consumers must pay more attention to the price when buying goods.