Two Outstanding Features Of Taipei Textile Exhibition Run Through The Display Of Products And New Technologies

2013 Taipei spin The exhibition and The Fascinating Show of Tis Taipei opened on October 15, with 359 manufacturers from 11 countries participating, up 9.2% from last year. At this exhibition, environmental protection and ecology, as two prominent features, run through the display of products and new technologies, and are made of recycled plastic bottles extracted from fibers clothing The textile printing and dyeing technology with various patterns, such as household items, clothing made of coffee yarn extracted from coffee raw materials, and down jackets filled with colorful down, makes the Taipei Textile Exhibition distinctive.

Wang Chaozheng, the head of the Fashion Marketing Department of the Taipei Textile Development Fair, excitedly introduced to the reporter that this year's Charm Fair attracted international buyers and industry representatives from more than 20 countries and regions, with more than 218 exhibitors and 11 across the Taiwan Straits, three regions and overseas designer The special show of will be displayed in the next three days. Under the guidance of Taiwan's "International Trade Bureau of the Ministry of Economy" and sponsored by Taiwan Textile Development Association, the exhibition lasted for 3 days.

Zhang Maoxiu, secretary-general of the Taiwan Sweater Knitting Industry Trade Union, mentioned that the mainland market has both love and hate: "Of course, the mainland market wants to enter, and can't wait to drool." Although this is straightforward, it is the voice of many Taiwanese enterprises. With the increasingly synchronized knitting technology between the mainland and Taiwan, Taiwan's enterprises with less competitive advantages need to think more about where to go, but he is still quite confident in Taiwan's technology: "Although the mainland has slowly begun to master fancy yarn weaving technology like this, it is still difficult to achieve a natural and comfortable wearing experience." In August this year, A kind of fiber that can raise the temperature of sweaters by about 5 ℃ under the light has been successfully developed. Difficulties lead to changes. After adjusting the mainland market strategy, the Taiwan industry is looking forward to a new opportunity to enter the mainland market.

Recycled plastic bottles can also be made into beautiful clothes Although this technology is not unique in the world, Taiwan Daai Thanksgiving Technology Co., Ltd. has used hundreds of thousands of volunteers to participate in this action, which is the largest in the world at present. Li Mingying, the company's business planning office, told the reporter: "We are expected to participate in more than 40 exhibitions a year, and almost all the exhibitions related to textiles in the mainland, including CHIC Garment Exhibition." She just returned from Guangzhou Textile Exhibition and expected to open the mainland market by participating in the exhibition. "Now we can buy these products in South China City, Shenzhen. I believe this is just the beginning." Yang Biyun, the general manager of Taiwan Baidi Garment Co., Ltd., who has been engaged in garment trade for 25 years, started to operate the fashion brand Blender seven years ago. At present, it operates as a general agent in the mainland, and can be bought in Guangzhou, Shenzhen, Northeast and other places, with a growing market share. She added that at present, poor matching ability is still the overall performance of the mainland market, so she has equipped a complete matching manual for dealers and terminal stores for reference.

Not all entrepreneurs, like Yang Biyun, can naturally integrate into the mainland market under the promotion of capital. Hong Zhenyao of Tingfeng Enterprise Co., Ltd., which obtained a patent for down dyeing technology, knows that if there is enough capital, in addition to cooperation with Anta sports brand in the mainland, the high technology cost has made his negotiations with Bosiden and other enterprises unsuccessful for several times. He calculated the account for reporters, and the dyed down increased by 108 yuan per kilogram, The cost of each down jacket increased by about 10 yuan, which became an important factor blocking his cooperation with many brands. On the contrary, his business contacts with Adidas and several international brands made him still confident in the international market. Although Li Ning strongly invited him to set up a mainland market office in his industrial park, But Hong Zhenyao, who jokes that he will act after the funds become more abundant, has some concerns of his own; "At present, there are also several enterprises engaged in dyeing down in the mainland market." As for whether they are afraid of technology leakage or the impact of large-scale similar enterprises, Hong Zhenyao also has the assumption that "once we miss the mainland market," he said with a wry smile, "we still expect our own strong and more powerful financial support."

Going out and bringing in is the most important thing for Taiwan's textile and clothing brands. The well-known Jiangnan Clothes in mainland China, which has inspected many times but cautiously entered Taiwan, chose to participate in the exhibition this time. The biggest problem facing Jiangnan Clothes is the 17% tariff. Zheng Yan, manager of Jiangnan Clothes Overseas Operation Center, compares the Japanese market with the Taiwan market, Still feel great pressure to enter the Taiwan market: "In addition to high tariffs, the requirements for textiles entering the Taiwan market, including fiber, dyeing and other aspects, are very strict. Even though we have achieved good results in the Japanese market, we have tried many times and still failed to take more substantive action in the Taiwan market.", However, Zheng Yan still flew directly to Taiwan after arranging the Tokyo Fashion Week: "We don't want to give up any possibility of entering the Taiwan market."