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Public Spirited And Low-Key Old Textile People -- Gao Dekang

2013/10/3 11:35:00 13

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Bosideng Gao Dekang Public Welfare Undertakings

from 1976, Gao Dekang served as the leader of the sewing team of only 8 home sewing machines and 11 farmers in Shan Jing Village. Now it has become the leader of the domestic down industry. Over the past 30 years, Gao Dekang has led Bosideng to create brilliant achievements. In Gao Dekang's eyes, "when an enterprise is small, it is one's own." when an enterprise is big, it is a society, a nation and a people. Entrepreneurs must be responsible for the society, the country and the people. From the public welfare undertakings to the personal investment of 50 million yuan at the end of 2011, the Dekang philanthropy foundation was set up to help the poor in the whole country. Every act of Gao Dekang carried out the enthusiasm and responsibility of a textile worker to the society and the industry. 
Compared with some philanthropists who often see the media, Gao Dekang is extremely low-key. P. Asking for reasons, he said humbly, "people are valuable and have self-knowledge, and their contributions to society are made, not what they say. That is to say, after you do it, others will be honest. I think our brand should be famous, but people will not. " 
 to talk about why individuals contribute to the establishment of the fraternity fund and insist on making donations every year, Gao de Kang said that the influence of parents' words and deeds and their education on them is very deep. The idea of giving up oneself in family education has allowed "a href=" http://www.91se91.com/pioneer/ "Gao de Kang" /a to form a sense of responsibility for caring for others and social responsibility. 
 < < a href= > http://www.91se91.com/news/index_c.asp > Bosteng > /a > the reason why it can continue to grow and expand is mainly the policies and platforms provided by the state. Whether it is business or personal honor is encouragement and encouragement to us. It is natural for us to give back to society with gratitude. It can be seen that Gao Dekang has a deeper consideration for charity, because this feedback is not a whimping act, but will become a part of the long-term development of an enterprise as it grows and grows. How can we take this responsibility better and let it become a part of corporate culture? The answer given by Gao Dekang is to "make the enterprise bigger and stronger". Only when the enterprise develops well, can we have the economic and social foundation for charity. 
 when a good class leader creates wealth with wisdom, /p >
No doubt, Bosideng has become the leader of the domestic down industry in recent years. In recent years, it has been quite popular in 2012. The day before the opening of the London Olympic Games, Boston is open to the shops on the South Morton street in London. Before and after the Olympic Games, 50 new shops and entertainment establishments were opened in West London, and Bosideng is the only Chinese brand. This allowed Bosideng to become a representative enterprise of Chinese enterprises' "going global" strategy for a time. 
"P", as the NPC deputy, at this year's two sessions, Gao Dekang has always stressed that China's < a href= "http://www.91se91.com/news/index_c.asp" > clothing industry < /a > must go out to get out of the predicament. First of all, it is to gain international recognition, so that the industry will be promoted faster. "If you don't go to the world for a walk, try it and experience it, you will grow unhappy; you must feel it before you know what is going on abroad, and you can step up step by step. The key is to constantly reflect on and summarize, and constantly meet the local consumption, so as to continue to rise. " 
"P >" during the period of industrial spanformation, we deeply feel the pressure and responsibility brought about by technological upgrading and upgrading. I hope to introduce the concept of design and sales abroad to China. At the same time, we will upgrade our original brand so that our own brand can really go out. " Gao Dekang confidently assert that the development of Chinese brands will enable him to see the future, and this confidence comes from his endless motivation, passion and innovation. 
 > as the saying goes, "the train runs fast depends on the front of the car," but Gao Dekang seems to be very relaxed. "What I need to do is to be a good monitor, a good team and lead the enterprise forward. The long-term development of enterprises depends on talent training." Gao Dekang said that in recent years, Bosideng insisted on innovating the way of human resource management on the one hand, building a collective learning team, creating a good atmosphere for attracting talents, cultivating talents, gathering talents and using talents, finding talents and training talents in their employees, and on the other hand, persisting in employing professional talents in professional posts, caring for the development of individual workers and increasing wages and benefits. 
The mentality of P return to zero and the thought of change become the driving force for Bosideng to move forward. This is also Gao Dekang's enterprising mindset in the face of spanformation and upgrading of textile industry and rapid development of clothing brand. "I always feel that the success of an enterprise is not a starting point, but a turning point. To make Bosideng a brand recognized by the world's consumers is the name of Bosideng's "world famous brand". It is not easy to equate a brand with a product in the minds of consumers, but Boston has done it. With a grateful heart, Gao Dekang will continue to bring this idea into the international arena.