2013 China Textile And Clothing Trade Exhibition Opens
France local time September 16th, 2013 China Spin product clothing Trade Fair & amp; international apparel Clothes & Accessories The CTAF/APP Paris (hereinafter referred to as "exhibition") opened in the same hall with the famous European Texworld apparel fabric exhibition at the abbot Exhibition Center. This exhibition is from China. textile industry Organized by the Federation, the China International Trade Promotion Committee, the textile industry association, the China Apparel Association and the exhibition (France) Co., Ltd. jointly undertake the joint venture.
On the morning of the opening day, Zhang Yankai, vice president of the China Federation of textile industry, assistant to the president and executive vice chairman of the textile industry branch of China Council for the promotion of international trade Xu Yingxin, China Council for the promotion of international trade. Textile industry Lin Yunfeng, vice chairman of the sub committee, accompanied the president of the exhibition (France) Limited, Mr. Mai Shang Peng, to visit the exhibition and have an in-depth exchange with the exhibitors.
"Slow fashion is gradually returning, and fashion is quietly cooling down." Lin Yunfeng sighed: European buyers are more inclined to buy high-quality products, especially in the economic downturn, high quality products can more ensure the controllability of expenditure.
Lin Yunfeng, who has participated in many exhibitions for a long time, based on experience and experience, judged the current market trend in Europe: "in fact, slow fashion has not left the European market. This is evident from the exhibition in recent years. The most popular European buyers, such as Heng Heng Yuan, Ming Ming Lang and pan pan, are good at well tailored men's clothing, with medium and high-end products. The women's clothing enterprises, represented by HSI, HSI, Mei, and Shi Yi Ge, have strong design sense, good quality and rich category. Clothing products Popular with European buyers. It is not enough for European market to compete solely by price advantage. First, we must enhance the added value of products, quality and services through the market, and secondly, we can make the products accurately landing through a platform channel.
With the formation of the brand effect, the exhibition attracted 195 enterprises from 14 countries and regions, including 111 Chinese exhibitors. The exhibition area was 1200 square meters, representing an increase of 20% over the previous period.
The exhibition has been selected by the 2 Museum and Museum 4 of the BOXIE Exhibition Center. The exhibits are classified according to their types. Men's wear Women's wear and leisure / sportswear are distributed in three major areas.
For the audience to have a more direct understanding of the exhibition, the organizers set up the trend area for the first time on the spot. The fashion trend has been selected from 195 exhibitors to select more than 10 exhibitors' excellent costumes, including China's Pan Rui Clothing Co. Ltd. and the golden gold flute Fashion Co., Ltd. Pan Rui has rich experience in menswear production, especially in the production process of suits, trousers, casual pants, shirts, casual shirts and overcoats. The gold flute clothing has its own characteristics in the design and production of down garments. The two companies show products are newly developed and produced first-line products.
This exhibition provides a comprehensive and multi angle publicity platform for enterprises. The organizers provide publicity space for exhibitors on the front page of the official website to help businesses get more buyers' attention. In addition, online I-TEX procurement system will also be open to enterprises free of charge. The I-TEX procurement system was formally launched in 2011. As an online extension of the exhibition, a large number of audience purchasing information is included, which will provide a useful supplement for exhibitors to communicate with buyers effectively after the exhibition. The exhibition center also serves enterprises. Exhibitors can put their promotional materials in the news center to facilitate media coverage.
At the 4 day exhibition, the organizers carefully organized a series of forums. Forum topics include: improvement Apparel supply chain The working conditions, Com4 Seminar on yarn, textile industry sustainable development, natural flax and hemp textile technology, textile re-use, 2014~2015 autumn and winter fashion trend interpretation. Designer Interpretation of works and so on. The forum set up an exchange and interaction platform for exhibitors and buyers.
From the perspective of the distribution area of domestic exhibitors, apart from the traditional textile provinces, Jiangsu, Zhejiang and Shanghai, the exhibitors in the areas such as ",", "and" are also very active. Exhibitors' repetition rate has increased year by year. From 40% last year to 50% this year. In the meantime, enterprises such as Mr Heng Heng, Ming Lang, Shi Dan, Wei, pan, Mei, HSI, HSI, Mei, and Shi Yi Ge continue to prepare for the war. Some new enterprises such as Jo o, Ni Hong and Dong Fang light industries have joined the team. Lin Yunfeng said that the formulation of long-term participation programmes is very important for enterprises to expand the European market. The development of European market is not a single step, but a long-term process. The exhibitors have their own long-term operational plans. Many enterprises continuously participate in the exhibition, on the one hand, to grasp the market changes, and more to fulfill their commitments to customers. It can be seen that repeated exhibitors are encouraging and attracting each other to exhibitors and spectators.
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