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    H7N9 Epidemic Reminds Down Enterprises To Enhance Risk Resistance Capability

    2013/7/15 16:51:00 22

    Down IndustryDown EnterpriseDown Material

    < p > at the end of March this year, there was a H7N9 outbreak in some parts of China. The outbreak caused a large number of live birds to be slaughtered, and the suppliers of eiderdown and goose down were out of stock. In Zhejiang and Jiangsu, there were nearly 2/3 "a href=" http://www.91se91.com/news/ "plush raw materials < /a > enterprises stopped supply, resulting in the down production enterprises affected production due to shortage of raw materials.

    For the down jacket foreign trade enterprises, on the one hand, some enterprises are faced with the embarrassing situation that there is no raw material for orders. Some enterprises have to cancel orders and even dare not take orders.

    On the other hand, the orders already received by some enterprises are all at normal prices, facing the double pressure of shortage of raw materials and rising prices, which may cause enterprises to fail to fulfill their contracts and fail to deliver the goods.

    < /p >


    After the outbreak of P, the price of feather and down raw materials surged. For example, the white feather price of GB14272-2011 standard 90% was 360 yuan / kg in March, and it rose to 650 yuan / kg in April, and it began to decline in May, which was 580 yuan / kg.

    Along with the gradual control of the epidemic situation, the price of feather and down raw materials showed a downward trend. By June this year, it had dropped to 450 yuan / kg (about 260 yuan per kilogram last year).

    Regarding this, Luo Rui Ke "a" target= "_blank" href= "http://www.91se91.com/" > clothing < /a > a target= "_blank" href= "http://www.91se91.com/" > clothing "less than" > a salesperson of limited company said that the most serious two months, some enterprises do not have to temporarily shelve production.

    Although the prices of raw materials are falling continuously, many raw materials suppliers have not slump prices in the short term, but they have been reducing the price step by step along with the market changes. This has also brought great pressure to enterprises.

    < /p >


    < p > nearly a period of time, the reporter interviewed learned that some feather and down enterprises after the outbreak of the outbreak, due to adequate early warning and preventive measures and timely adjustment, to a large extent, reduced the impact of H7N9 epidemic on enterprises.

    < /p >


    Xu Jianqi, director of supply chain of Dong Shang Limited by Share Ltd, said that as a foreign trade company, which exported mainly Russian a href= "http://www.91se91.com/news/index_c.asp" > down dress less than /a, and exports amounted to more than 200 million yuan per year, Dong Shang did not cause too much damage due to bird flu. It is expected that this year's order will increase by about 30%.

    The first reason is the rapid reaction to the market.

    After the outbreak, Dong Shang quickly contacted the supplier, procured all the raw materials of the original supplier, and adopted decentralized purchasing mode. In addition, he searched for a number of suppliers and purchased their stock materials to ensure adequate supply of raw materials.

    Two, enterprises should formulate early warning mechanisms to avoid trade risks ahead of schedule.

    Dong Shang's customers have been relatively stable, most of the orders were signed years ago, so this year's down jacket orders have been well planned in the past year.

    In addition, as a private brand down garment enterprise, in order to ensure the good reputation of Dong Shang, and to maintain the long-term customer source, under the pressure of rising costs in all respects, Dong Shang did not pass the cost of raising the down price of the down garment, but kept the original price of the product and tide over the difficulties with the customers.

    < /p >


    < p > for the leading enterprises in the industry, Bosideng a href= "http://www.91se91.com" > down garment "/a" Co., Ltd., the outbreak of H7N9 does not seem to have much impact on it.

    He Maosheng, deputy general manager of Bosideng supply chain, said that Bosideng mainly adopted the following aspects to deal with H7N9 epidemic situation: first, choose the right time to purchase raw materials.

    Bosideng has established strategic partnership with some leading down raw materials suppliers throughout the year, and has acquired sufficient funds through the purchase of less than a href= "http://www.91se91.com" > down raw materials < /a > every year in the off-season. Therefore, the shortage of raw materials caused by the shortage of raw materials has not been brought about before and after the outbreak of the outbreak. In April and May, when the price of raw materials rose rapidly, Bosideng did not buy large quantities of down material, but used raw stock to support the production and operation of enterprises. In June, with the gradual disappearance of the epidemic situation, the price of the down materials gradually decreased. At the same time, the purchase of raw materials reduced the loss of profits brought by the rising cost to the enterprises.

    Second, Bosideng provides financial support to some excellent suppliers with long-term cooperation and works with suppliers and customers to tide over difficulties.

    Third, Bosideng has made adequate preparations for some foreign trade orders in 2012, so it has not been greatly affected by the outbreak of the H7N9 epidemic.

    < /p >


    < p > > when it comes to this winter a href= "http://www.91se91.com" > down garment market < /a > price trend, He Maosheng said that in the down jacket products, Bosideng's conventional down coats will maintain the original price and there will be no big fluctuation. High-end products will continue to adopt new designs and high-quality fabrics, and continue to create high-end quality down garments.

    For the rising of raw materials, Bosideng will control the cost at the front end of the industrial chain of processing and producing down garments.

    < /p >


    Yao Xiaoman, director of the association of "P" > China a href= "http://www.91se91.com" > down industry < /a >, said that the H7N9 epidemic has a relatively large impact on the down processing enterprises and some small and medium-sized enterprises. This also reminds enterprises to do a good job of early warning and prevention mechanism, to be bigger and stronger, and to deal with all kinds of sudden risks.

    < /p >

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