Must Be Selected As "Top Ten Men'S Shoes In Guangdong"

A few days ago, the leather and footwear industry survey report of Guangdong province and the results of the evaluation of the leather and footwear industry's dominant enterprises announced that the conference was held in Huidong, Guangdong. A total of 7 enterprises in Heshan were awarded the prize. Among them, 4 enterprises, including the high shoe industry leather products limited company, were selected as the "ten strong men's shoes enterprises in Guangdong".

It is reported that the 4 Heshan shoe making enterprises of the top ten "Guangdong men's shoes enterprises" are: Heshan must go high shoes industry leather Co., Ltd., Hengda Shoes Co., Ltd., Fu Hua shoes leather products Co., Ltd., and China's Lida Shoes Co., Ltd.; in addition, the Hong Ping Leather Co., Ltd. has been selected as "the ten strong enterprises in Guangdong leather making industry"; the new trend Leather Co., Ltd. and Yongcheng hardware and plastic products Co., Ltd. were awarded the "ten strong enterprises in Guangdong shoes materials".

It is understood that, as one of the main production areas of footwear industry in Guangdong, after 20 years of development, Heshan already owns more than 360 footwear and shoe manufacturing enterprises, more than 280 shoe products trading enterprises, more than 100 million pairs of shoes annually, accounting for 1/5 of the total shoe production in the whole Province, and has formed a middle and top grade men's leather shoes industrial system.

Heshan shoe industry combines its own national brand with the processing of international brand names, such as "Bi Denggao", "Bentley" and "ant crown" in the ten well-known brands of Guangdong footwear industry, which are founded by local private enterprises. Among them, "Bi Denggao" has won many national and provincial awards at the China International Footwear Expo Gold Award, Guangdong famous brand products, Guangdong famous brand, Chinese leather shoes and so on.

In addition, the market sales of "Alibaba", "golden kangaroo" and "Deli" are also better. At the same time, some large scale enterprises have made many famous brand names such as "crocodile", "Valentino", "old man" and so on because of their fine workmanship and excellent quality, and their products are sold to international markets such as Europe and America.

In order to actively promote the brand strategy, the Heshan municipal government planning, footwear industry association and local entrepreneurs invest in the construction of Heshan shoe leather industrial city, and have made preferential measures to build it into the largest footwear industry in Guangdong province.

Heshan shoe enterprises are quietly pforming to conform to the market casual dress. Recently, in the interview with Heshan, I learned that with the change of market environment, in recent years, because of the increasing demand for casual shoes and the boycott of exports by European and American markets, the export market is not as smooth as before.

At present, in addition to a small amount of men and women's shoes, Heshan shoes enterprises also begin to pay attention to the development and mass production of leisure leather shoes. Most enterprises have successfully realized the pformation, part of the production of leisure shoes, in response to the changes in the market and consumption demand, so that the main products of the shoes industry in Heshan are not used as the main product.

Heshan footwear industry, which started in the 80s of last century, has been described as the 98% world famous shoe produced in its heyday. Even now, there are still a large part of the world famous menswear brand production workshop of Goldlion and Playboy in Heshan's factory.

Heshan has also become the world famous shoe production base at home and abroad.

Because of the stringent requirements of Goldlion and other world famous brands on the quality of the process, Heshan shoe manufacturers must comply with the requirements of their brand owners in addition to the quality requirements of the brand owners. Under such circumstances, the footwear industry in Heshan has also made considerable progress in the long-term OEM production, and has accumulated rich experience and technology in the production of medium and high level men's shoes. This technology and information also provide conditions for the pformation of Heshan footwear industry from the men's shoes to casual shoes.