The Growth Trend Of Domestic Luxury Electric Business Temple Library Is Particularly Bright.

< p > by the end of May 2013, the news came from Nyman Markus, a high-end chain store in the United States (NeimanMarcus): China's online stores began to lay off half of its layoffs, and closed the Chinese warehouse to the US headquarters for product sales and freight.

Looking at China's luxury market, a number of big brands also explicitly indicated that the expansion in China in 2013 was postponed.

In the environment of domestic luxury electric business began to be questioned, the tempo's growth is particularly bright.

< /p >

< p > Niemann's department store has a hundred years of luxury.

At the end of last year, Niemann China formally launched the operation center and warehouse in Shanghai.

However, after less than half a year, Niemann announced that it would reduce China's operation team and close its warehouses.

As a Chinese version of its official website, the Chinese website is maintained by a smaller customer service, marketing and network marketing team in Shanghai.

In conjunction with many international luxury brands at the beginning of the year, they announced that China's strategy should be adjusted and new shops opened.

< /p >

< p > since 2011, the local luxury electric business has been born one after another, and the popularity of venture capital has welcomed the explosive growth.

However, in the subsequent competition, luxury electric providers began to encounter Waterloo.

NetEase's products opened up in less than a year, and more luxury electric providers have been pformed into fashion suppliers focusing on high-end brands.

< /p >

< p > under such circumstances, the temple library still provides high-end luxury shopping, experience, appraisal, maintenance and consignment services. It insists on doing a good job in high-end consumer goods one-stop service platform. Its high-end luxury goods are concentrated in bags, watches, < a target= "_blank" href= "http://www.91se91.com/" > dress, /a, beauty, home, luxury car six categories.

From 2008, the first offline store club was opened in 2011, and the online shopping mall of the Shangying Temple library was opened in 2011.

In 2012, the sales volume of temple library increased by 300%.

< /p >

< p > to bring customers a good luxury flagship store experience and serve as an important place for high-end customers. This is the core value of the temple library.

Through the experience of high-end, intimate and professional services in the clubhouse, customers establish a sense of identity and trust for the temple library brand. After several times of offline purchase, they gradually change their consumption behavior into online purchase.

At the same time, customers can participate in idle luxury consignment in a more convenient way on the temple library online.

< /p >

< p > in the identification section of the most important circulation of luxury goods, the temple library has adopted a series of measures to escort it.

The accreditation team of temple library not only includes more than 40 judges who have invited clocks, jewellery and bags, and other appraisers, such as national identification and assessment qualifications, but also authorized cooperation units of the national consignment Commission.

< /p >

< p > at the same time, in the heavily criticized after-sale service environment, the temple library has also set up a set of industry standards, and has built an after-sale service factory covering 3000 square meters. As an extension of the temple maintenance business, it has refined division of labor, and has set up three major departments, including leather maintenance department, table maintenance department and gem maintenance department.

< /p >

< p > whether it is online shopping mall or offline club, the temple library serves as a platform for the exchange of luxury brands, culture and fashion, and has been providing one-stop luxury services for the purpose of setting up industry standards through the luxury appraisal and evaluation technology center, allowing customers to participate in consignment sales under Online and offline sales, and finally achieving sustainable competitive advantage by providing maintenance services for luxury goods in the whole industry.

< /p >