Clothing Brand Franchise Experience Away From Franchising Trap

< p > franchisees can often see the scene of booming business in the direct shops or franchisees of their franchising system. In fact, many of the customers are employees of the company or hired "children". They should see clearly and clearly. The best way for the franchisees to investigate is to not notify franchisees and conduct secret visits.

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< p > the relevant people pointed out that the business model of franchise chain provided some good opportunities for some investors with limited funds and lack of experience. However, if they were careless, they would be trapped in the trap.

Therefore, the franchisees from franchisees origin, advertising, exhibitions, honor, etc., for some chartered business portrait, in order to identify, and summed up 12 common pitfalls to prevent investors from being deceived.

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< p > "company origin is noble."

In order to display their identity, some franchisees will always place the company's name "international" in two words.

Not all companies with the word "international" are foreign "foreign" companies, and domestic companies can legally register a company in the name of "international" in Hongkong.

Such a company seems to be very big, but in fact it is the same thing. So this "international" company is just bluffing.

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< p > "the story is fabricated."

Many franchisees tell the franchisees to listen to the history of entrepreneurship development, it can be described as ups and downs, and exciting, but these stories are often like water injection pork * name is not true.

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< p > "advertising is flickering."

In order to attract the eye of the franchisee, the franchisor advertised the project as "good rice and good rice" in advertising, but many of the contents they advertised were basically empty.

"The exhibition is collecting money."

Some franchisees take part in all kinds of exhibitions, which are very positive. They seem to be very standard, but they must pay money for exhibitors.

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< p > "honor can be bought."

The franchisee has presented various awards certificates to prove its strength, but the "gold content" of various honors is often questionable, because some honors can be spent on money.

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< p > "business is booming."

Franchisees with franchisees to visit their franchising stores or franchisees, often see the scene of booming business. In fact, many of the "customers" of the company are employees of the company or hired "children". We should see clearly and clearly that the best way to investigate the franchisees is not to inform the franchisees and make secret visits.

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< p > "when the house is clear, the house is empty."

When the franchisee found that he was deceived and went to the franchisee, he found that the franchisee had disappeared.

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< p > the most common affiliate trap < /p >

< p > remind investors that if you want to join the business and invest in the following situations, you must leave your mind at heart: < /p >

< p > 1, the franchisee is a natural person rather than a corporate body; < /p >

< p > 2, the trademark of the franchisee is not a registered trademark and is not protected by law; < /p >

< p > 3, franchisees have never run their own business, only selling a concept; < /p >

< p > 4, although the franchisee has a history of operation, but never made any money, investors must not expect their luck to be better than him, and their intelligence quotient is higher than that of him; < /p >

< p > 5, with a concessionary letter promising to assure investors that if they agree to invest, they will make 100% of their profits; < /p >

< p > 6, regardless of the qualifications of investors, you can join only hundreds of thousands of products, and this kind of joining should also attract investors' attention; < /p >

< p > 7, when investors want to know the operation of the franchisee, the franchisor Gogo or business secrets to prevaricate; < /p >

< p > 8, when the investor proposes to examine the franchisee carefully, the other side claims that there are countless people who want to join; < /p >

< p > 9, and promise to make money as soon as investors introduce friends and relatives; < /p >

< p > 10, claiming that "I am your good friend, I have introduced it to you, it is very difficult for others to have such an opportunity"; < /p >

< p > 11, when investors evaluate headquarters management ability, it is found that the staff are very unstable. Changing people is like riding a lantern.

Ask the reason, the answer is: "this is the characteristics of franchising, officers rely on the system, not rely on people, our policy is to fight the iron camp of the soldiers;" < /p >

< p > 12, for investors to seriously study the terms of the franchise contract, they were told that "Chinese people do business with friends and do not learn Westerners to speak laws and do not speak sensibilities."

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