Home >

"Fashion To The Countryside", The Domestic Three Or Four Line Garment Market Is Growing Rapidly.

2013/5/4 18:24:00 31

??? 日本語 Fran?ais English 中文

"P" as a "a target=" _blank "href=" http://www.91se91.com/ "> clothing < /a > enterprise, the main business is mainly operated by the company to design and position in the three or four line city, 16 to 29 years old young people for the main force of the youth" _blank "href=" http://www.91se91.com/ "> clothing < clothing > brand" the front line ". 
 2012 annual report shows that the company achieved operating income of 1 billion 610 million yuan last year, an increase of 46.64% over the same period last year. The net profit (excluding non recurring gains and losses) of shareholders belonging to the parent company was 270 million yuan, an increase of 58.51% over the same period last year. 
 Wind data show that in 2012, the overall revenue growth of the shwan garment home textile industry was 6.68%, and the net profit growth was -3.52%. Meanwhile, the Semir apparel and the American state dress, which also played the flagship youth brand, dropped 42.63 and 37.42 percentage points respectively over the same period last year. The performance of the search was also higher than that of King 9 and seven wolves. 
 the company said that due to the shrinking international market demand and slowing domestic market growth, the leisure apparel industry faced greater pressure in 2012. However, due to the acceleration of urbanization, the domestic three or four line clothing market is still growing rapidly. 
From P perspective, by the end of last year, there were 1784 stores in the company, an increase of 17.3% over 2011. Although the growth rate has declined compared with 30.4% in 2011, the strategy of "opening big stores" has been further extended. According to statistics, the company's single store area increased from 110 square meters to 130 square meters. 
 2012, the company's single store income was 904 thousand yuan, an increase of 25% compared to 723 thousand yuan in 2011. It is worth noting that the company accounts receivable at the end of 2012 to 250 million yuan, a significant increase of 71.4% over the same period last year. The main reason is that the company has increased support for franchisees and given a longer repayment period. 
 in the first quarter of 2013, the company's operating income increased by 33.21% year-on-year, net profit growth of 42.67%, and accounts receivable reached 330 million yuan. The search price rose 43.2% in 2012, down 17.2% this year. The dynamic P / E is 23.9 times.